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A spotter's guide to Super Bowl LIV car commercials

Set to kick off on Fox at 6:30 ET on Sunday, February 2, from Hard Rock Stadium in Miami, Florida, the big game will feature the Kansas City Chiefs and the San Francisco 49ers. Throughout Super Bowl LIV, viewers will see about 50 commercials, each of which costs as much as $5.6 million per 30 seconds, according to AdWeek. Originally, there were more than 77 ad slots, so several companies could be paying well more than $10 million for a single, longer commercial. Numerous car companies have already announced their commercials, or their intentions to show commercials, during the game. Here's a roundup of the ones we know about so far. During the game on Sunday, we'll be livestreaming and adding links to the new commercials as they become available, so check back with us for that post.  Audi: E-Tron Sportback Maisie Williams has experience wearing many faces, and in Audi's Super Bowl commercial, she does her best Elsa impression. In the spot, titled "Let It Go," Williams faces the rigorous task of getting through L.A. traffic, but she's alleviated by the comfort of the Audi E-Tron Sportback electric crossover. The commercial is meant to signal the company leaving its gas past behind and moving forward to a sustainable future.  Genesis: GV80 Genesis makes its Super Bowl debut with a commercial that will show its all-new SUV, the GV80, to viewers around the world (many of which will be seeing the vehicle for the first time). The ad features Chrissy Teigen and John Legend as the purveyors of "new luxury," while "old luxury" is left for the birds. GMC: Hummer General Motors is bringing back the Hummer nameplate as a premium electric GMC truck. GM says it will have 1,000 horsepower and will be capable of going zero to 60 mph in three seconds. GM brought in NBA legend and Hummer fanboy LeBron James for the debut commercial. Hyundai: Sonata Hyundai is known for bringing in the big-time celebrities for its commercials, and 2020 is no different. A new advertisement called "Smaht Pahk" features John Krasinski, Chris Evans, and Rachel Dratch, all three of whom are from the Boston area. The trio gets into full character as they discuss the new high-tech parking feature on the redesigned 2020 Hyundai Sonata, and David Ortiz makes a cameo at the end. Even when New England isn't in the Super Bowl, New England is in the Super Bowl.

Porsche exec confirms Macan Diesel for US

The idea of a diesel-powered Porsche is the sort of thing that sounds really, really weird... until you actually drive it. The result of sticking glow plugs under the hood of Stuttgart's finest, though, is a vehicle that's nearly as entertaining as a gas-powered model but with much more torque and better fuel economy. Considering that, we think it's absolutely splendid news that following previous reports, Porsche has now confirmed a diesel-powered Macan for the US market.
"We are now busy with the development and the engineering," Andre Oosthuizen, Porsche's North American marketing VP, told Automotive News. "I can confirm that V6 diesel offering with about 245 horsepower."
Yep, that's the same 3.0-liter V6 found, most notably, in the CUV's Audi Q5 platform-mate as well as a plethora of other Volkswagen Group vehicles, both in the US and abroad. Stuttgart already offers the 3.0-liter oil-burner in the Euro-spec crossover, where it churns out 258 hp and 427 pound-feet of torque.

2020 Porsche 911 Speedster spied with an angry driver

Porsche gave us details and showed us a concept of the 911 Speedster at the Paris Motor Show. Today, we bring you spy shots of what appears to be the production version of that concept with a few changes on board. They're rather minimal modifications, but the Speedster's driver appears especially angry with our spy photographer as he extends his middle finger directly toward the camera. Sorry, not sorry, Mr. Test Driver. Public testing of pre-production cars always comes with photo risks, and Porsches tend to attract more attention than others. You'll notice what appears to be a Cayenne Coupe prototype we've previously spotted running around with the 911. The Speedster Concept we saw in Paris had epic retro mirrors and fuel cap on the front hood, but both those design touches are absent from this pre-production car. It's tougher to see, but we lost the vents in between the two humps, as well. Everything else appears to have made it to production-spec. We can't say we're surprised these concept car features probably won't show up on the production car, but it is a tad deflating. You'll notice the Speedster is based-off the 991.2 generation of 911 and not the new 992. Porsche did a similar thing when the 997 generation was coming to an end with a Speedster model paying tribute to that car's life. The chassis is said to utilize parts from the 911 GT3, and the wonderful naturally aspirated flat-six engine gets carried over from that car, too. Porsche didn't specify if power will be exactly the same as the GT3, but we'll be expecting about 500 horsepower and a 9,000 rpm redline. We were told the six-speed manual would be offered on the Speedster in Paris, too. Let's just say that we strongly approve of that combination. Production will be limited to only 1,948 cars and begin in the first half of this year. We'll expect a reveal with a full spec breakdown soon, possibly for the upcoming Geneva Motor Show. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.