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NFL draft recruits to get Porsche 911s for fastest 40 times

It's fair to say the NFL Combine is a big deal for players entering a draft. Their future quite literally comes down to a series of drills. You a defensive tackle? Better rock out on the bench press. Hoping to be the next great wide receiver? Your vertical better be awesome. And what of the running backs? Well, few drills match the importance of the 40-yard dash. That particular drill will have a renewed importance not just for the RBs, but for other skill positions at this year's Combine, as the three fastest times will be gifted a shiny new Porsche 911. Adidas is offering up the three cars, which ESPN reports are valued at about $83,000 a piece. That means these new recruits won't be rolling around in a Turbo or GT3. They will, however, sport a questionable sense of design, as the German shoe company has fitted a cheetah print, which is meant to match one of the company's new trainers. You can check both the car and the shoe out above. NFL fans, meanwhile, should feel free to head into Comments and let us know who you think will take home a new 911. Related Video:

Porsche planning something track-focused for Geneva [w/poll]

At the 2015 Geneva Motor Show next month, Porsche has confirmed that it will be showcasing two potentially exciting new models: One is the new Cayman GT4 we've already seen, but we don't know what the other will be just yet. All the German automaker is saying at the moment is that, "the second new model is another exceptional Porsche that sets new standards on the racetrack" and that "this vehicle confirms the sports car manufacturer's commitment to high performance sports cars that manage a very special link between everyday driving and motorsports." Given those two statements, we can probably rule out a crossover or sedan at one end of the spectrum or a purely competition-spec racer at the other. The likelihood is, then, that Porsche's surprise for Geneva will be the new 911 GT3 RS. But then it could be the Boxster-based convertible counterpart to the Cayman GT4 (whether dubbed Boxster GT4, Boxster Spyder or something else), or even a track-tuned version of the 918 Spyder to take on the McLaren P1 GTR and Ferrari FXX K. We'll just have to sit tight to find out, but you're welcome to read the press release below and tell us what you think Zuffenhausen has in store for us at the Swiss expo this year. Double world premiere at the Geneva International Motor Show 2015 Porsche shows two new high-performance cars for the first time Stuttgart. Dr. Ing. h.c. F. Porsche AG is celebrating the world premiere of two extreme sports cars at this year's Geneva International Motor Show. The new Cayman GT4 is the first high-performance sports car belonging to the GT family that is based on the mid-engine coupes. Clocking a lap time of seven minutes and 40 seconds on the North Loop of the Nurburgring, the new entry-level model makes a great debut. The second new model is another exceptional Porsche that sets new standards on the racetrack. The world premiere will take place during the Porsche press conference at the Palexpo Arena in Geneva at 11:30 (CET) on March 3, 2015. A live webcast will be available in German and English on: http://porsche.gomexlive.com/. This vehicle confirms the sports car manufacturer's commitment to high performance sports cars that manage to make a very special link between everyday driving and motorsports. These two premieres continue Porsche's tradition of presenting motorsport highlights at the spring car show on the shores of Lake Geneva. The 911 GT3, 918 Spyder and 919 Hybrid all celebrated their debuts in Geneva in recent years.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.