2009 Porsche Cayenne Gts on 2040-cars

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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Porsche 911 GT3 dukes it out with MP4-12C on track and GT-R on spectacular roads

The Porsche 911 GT3 has always been a favorite among auto journalists and car enthusiasts alike, but with the introduction of the new 991-generation GT3, which is the first GT3 with electric power steering and no manual gearbox option, how does it stack up to the competition from McLaren and Nissan?
Evo's Jethro Bovingdon attempts to answer that question by pitting the rear-engine Porsche against the mid-engine McLaren MP4-12C on a racetrack and the front-engine, all-wheel-drive Nissan GT-R on some amazing, twisty European back roads. We won't give away the victor of either comparison, but we will say that, in Evo's test, the McLaren's 141-horsepower advantage doesn't give it as much of an edge over the Porsche on a racetrack as one might think, and the lack of a manual gearbox and the inclusion of electric power steering on the GT3 isn't detrimental to enjoying the car on a back road.
Watch the video below to find out which car Bovingdon prefers on road and track - we think you'll be happy to see him drift around turns every chance he gets.

Porsche revisits the 911's dirty side with rally history film

It might not be a coincidence that there are rumors of Porsche revealing a safari version of the 911 at April's Beijing Motor Show, just as the Dakar Rally is about to begin. Adding fuel to the dusty desert fire is a just-released official video of Jeff Zwart driving the Porsche 953 that Jacky Ickx drove to victory in the 1984 edition of the race.
In the video, the seven-time Pikes Peak International Hill Climb winner talks about how he grew up with the 911; it wasn't only the car he learned to drive in, it was his choice of racecar no matter whether the course was tarmac or the dirty stuff.
You can decide for yourself if these recent events are mere coincidence while you enjoy the 953's exhaust note in the video below. If you've got the time to see the 953 during its race-conquering drive and find out what the ersatz Paris-Dakar Rally used to be, we've also included a broadcast of that 1984 race below as well. Fast-forward to 19:44 to see the Porsches cross the open dessert and 29:09 to watch one of them tackle the dunes.