2008 Porsche Cayenne Base Sport Utility 4-door 3.6l on 2040-cars

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Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.

Motor Trend hits Laguna Seca with Ferrari F12, Chevy Corvette, Porsche 911

According to the crew at Motor Trend, we should think of the video below "as an addendum to Best Driver's Car," a test the magazine put together that elevated the 2013 Porsche 911 Carrera 4S above all others in the category of driving joy. It seems the brand-new 2014 Chevy Corvette Stingray wasn't able to take part in the magazine's official test, and neither was the Ferrari F12 Berlinetta.
And so Motor Trend did the only logical thing: It procured both the 'Vette and Prancing Horse as soon as it could, and put them both on track with the Driver's Car-winning 911. Of course, these cars don't actually compete against each other - the Ferrari offers up 731 horsepower and wears an asking price of $434,144 as tested, which means you could buy four loaded Corvettes for the price of one F12, and still have money left for a garage to store them in - but that's not the point of this particular test.
The point of this test isn't to listen to the beautiful sounds coming from the Porsche's flat-six-cylinder, the Corvette's pushrod V8 or the Ferrari's luscious V12, either, but the video below is worth watching for those three reasons alone. You know what to do.

Porsche teams with Delta airlines to woo VIP passengers

The next time you're waiting for a flight at Hartsfield-Jackson Atlanta International Airport, see if you can spot a Porsche Cayenne or Panamera zipping between aircraft on the busy tarmac. The high-performance German vehicles aren't there practicing for an upcoming autocross; they are tasked with whisking some of the airline's most important customers between flights so they can keep their busy schedules intact.
Launched nearly two years ago, the program has proven popular with the automaker, airline and passengers as all benefit from the unique arrangement. Atlanta-based Porsche is able to showcase its cars to Delta's frequent-flying Medallion members, the airline is recognized for providing unusual perks to its high-value customers and those fortunate enough to be surprised with a quick lift are able to make connections without a stressful run through the terminal. Based on its success, the airline is rolling our similar programs in New York, Los Angeles and Minneapolis this month.
And don't think Porsche is the only automaker working with an airline to entice its frequent flyers. Mercedes-Benz ran a program over the summer that offered purchasing and leasing incentives to MileagePlus Premier members of United Airlines, and the two are currently shuttling top fliers around Houston's George Bush Intercontinental Airport in the automaker's S-Class and GL-Class models.