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Auto blog

Porsche Macan to debut at LA Auto Show

Auto Express reports Porsche will unveil the upcoming Macan SUV at this year's LA Auto Show. Citing an unnamed "insider," AE says that the five-door will bow with engines, suspension and interior architecture that will help differentiate it from its Audi Q5 chassis mate. Big shocker there. We've been hearing the same line since we first caught word of the Macan back when it was still rolling around under the Cajun name. The report does shed some light on the model's pricing, however. That same insider says the Porsche Macan will carry a price tag of 36,000 pounds.
What does that mean for American buyers? Do some quick math based on current conversion rates, and average UK and US prices, and we come up with a sticker of roughly $42,000 here in the land of the free. That fits in line with the rest of the company's stable, with the larger Cayenne starting at $49,600.
Still, we'll wait for more concrete word before jumping behind the AE report wholeheartedly. The 2013 LA Auto Show gets going in late November.

Magnus Walker pops up again, this time with his Irish Green 911

He was the subject of a short film called Urban Outlaw. He has been on Jay Leno's Garage. Twice. He even graced the cover of Road & Track in June. And after all of that, he appeared in a video by Hong Kong-based Silly Thing. So it isn't really surprising that Magnus Walker is at the center of attention in the latest video from XCAR, but it's surprising - and a treat - to see his mostly original Irish Green 1966 Porsche 911.
Powered by an air-cooled 2.0-liter flat six with 130 horsepower (more like 120 hp today, Walker says), riding on 5.5-inch wide wheels and turned with a wooden steering wheel, the little green 911 does represent some of the best aspects of classic car motoring.
Head on below to watch the long-form video on Walker and his Porsche, but if your time is limited, you're not missing much if you call it quits at five minutes - especially if you've seen his aforementioned videos before.

Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.