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Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.

Is Porsche planning a GT5?

A trademark application filed in Europe suggests Porsche could be planning a GT5 model to slot at the bottom of its track-focused sports car lineup. The German automaker's GT skunkworks division in Weissach earned its reputation with enthusiasts producing the GT3 and GT3 RS versions of the 911, and previously offered GT2 and even GT1 models as well (although the latter was a limited homologation special). It recently extended itself slightly downmarket with the launch of the Cayman GT4, but this trademark application – already reportedly accepted in Germany and currently being reviewed by the European office – suggests an even more accessible model could be on its way, Autocar reports. Just what form a GT5 would take, however, remains a mystery. The numerical progression would suggest that Porsche is planning a hardcore version of an even smaller sports car, if such a project ever got off the ground to slot in below the Boxster and Cayman. Given that the 911 has bred both GT2 and GT3 versions, Weissach could alternatively be planning an additional GT version of the Cayman, or planning a hardcore version of the Boxster. The prospect of a GT5 version of the Macan, Cayenne, or Panamera seems unlikely as the alphanumeric designation has never been applied to anything other than a two-door coupe, but then we never really know what the future will bring: Before 2002 Porsche had never done anything with more than two doors altogether. These designations are typically borrowed from their corresponding racing class, and of course there is no GT5 category. But then most of these racing classes have been amalgamated into GT3 anyway, unless Porsche is planning on using the name for its own entry-level spec racing series. But at this point we're just spitballing. It's just as likely that the company has simply filed the trademark application to keep its options open for the future. Related Video:

2015 Porsche Macan Turbo

I knew it was a softball question, but I asked it anyway. It's pretty standard for automakers to offer up some examples of competitors when they invite the media to drive a new vehicle for the first time. If not stated outright, it's just as standard for some journalist to query about the competitive set as soon as the Q&A begins. I knew full well that Porsche believes it has a valuable new niche to itself with the 2015 Macan (and especially with the Macan Turbo), but I wanted to hear the answer to the competitor cars question anyway.
Porsche CEO Matthias Müller didn't hesitate for a second to respond. With a half-smirk appropriate to an executive that is about to launch the (very probably) most profitable and best-selling product in his brand's lineup he chuckled, "Of course, I could be arrogant and say this car has no competitors..."
Arrogant? Well, the grinning Müller certainly didn't give off a humble vibe as he proceeded to count down a list of German and British utility vehicles from various classes that are clearly behind the pace of the Macan in either looks, luxury, or sporting prowess - Range Rover Sport, BMW X3 and Mercedes-Benz GLK among them.