2000 Porsche Boxster Roadster S Convertible 2-door 3.2l on 2040-cars

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Updated J.D. Power APEAL study shines on VW Group, Chevy

J.D. Power has just revealed the results of its 2013 APEAL Study, which looks at which brands have the most appealing cars based on sales figures, dealer inventory, brand loyalty, transaction and trade-in prices. The study was revamped for 2013, and places a larger focus on the new tech and infotainment options available to customers. All told, study participants gauged their vehicles on 77 different attributes, delivering a score out of a 1,000 points.
The Volkswagen Group had the greatest success of any corporation, topping the APEAL rankings with the Audi Allroad, Porsche Boxster, Porsche Cayenne, VW GTI and Passat. Chevrolet had the highest number of awards for a single brand, though, with the Avalanche, Sonic and Volt all taking home a prize.
The best brand overall was Porsche, which scored 884 out of a possible 1,000 points. The top Japanese brand was Lexus with a score of 847, while the top American brand was Cadillac, at 841. The best mainstream brand was Ram, which received a very respectable 817. The industry average for this year's study was 795, with 16 brands, all of which were mainstream, falling below the average.

2015 Porsche Panamera S E-Hybrid

When the Porsche Panamera joined the hybrid poker game with the S Hybrid, it started with a seat at the penny-ante table: engineers inserted a 47-horsepower electric motor between the gas engine and eight-speed automatic, powered by a 1.7-kWh nickel-metal hydride battery. It was tiny stakes, the kind of non-risk taken when you're trying to figure out both how to play the game and how you want to play the game. After two years of experimenting, the 2015 Panamera S E-Hybrid makes a bigger bet – the kind that requires paper bills and the maxim, "If you can't fold it, hold it." Porsche's plug-in hybrid gets every adjective we expect of a successor from Stuttgart: more complex, more efficient, more powerful and faster. Driving Notes The electric motor leaps from 47 hp to 95 hp thanks to more windings on the stator coils and new power electronics. The battery goes from a 1.7-kWh nickel-metal hydride unit to 9.4-kWh lithium-ion setup; it's the same physical size as before, still mounted under the cargo deck. Internal combustion still comes from the Audi-sourced, 333-hp, supercharged V6, but total system power goes from 380 hp and 428 pound-feet of torque in the S Hybrid to 416 hp and 435 lb-ft in the S E-Hybrid. The previous system could run a mile on electricity, this one is estimated to last more than 20 miles on e-power on the European cycle. The 0-60 dash takes 5.2 seconds, down from 5.7 seconds; top speed in electric-only mode is 84 mph – up from 50 mph. It takes 2.5 hours at a 240-volt outlet to fully recharge the battery; the Porsche Universal Charger comes equipped with a cable for that and a standard 120-volt socket. Only Panamera obsessives will notice the sheetmetal changes for 2015, but there are sharper lines on the front and rear fascias, faint revisions made to the light clusters, wider glass – over the same-sized opening – on the rear tailgate, and a wider rear spoiler. Outsiders will know the S E-Hybrid because of Acid Green highlights on the fender and tailgate logos, as well as the Acid Green brake calipers. Inside, the central tach remains, but the analog speedometer was evicted to make space for the battery power meter, and Acid Green needles dance across all the gauges. The navigation screen shows your electric driving range and the Porsche Car Connect service provides the expected, smartphone-controlled e-mobility features.

Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.