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Another cool projection vid, this time with a Porsche 911

Porsche has become the latest automaker to take advantage of clever projection technology. The automaker worked up a quick presentation for the 2013 911 Carrera 4S to show off a bit of "motionless driving." The display tracks the sports car from production to back-road caning and city-center cruising, displaying a variety of exterior color choices and wheel options without resorting to a two-dimensional video.
This isn't the first time we've seen an automaker use its new product as a projection screen. Subaru, Hyundai, Lamborghini and others have all done the same, and the trick never fails to be visually interesting.
As you may recall, we got to play with the 2013 911 Carrera 4S back in November and found the machine to be a better daily driver than its rear-wheel drive counterpart. You can check out the projection video below.

Porsche and Buick earn top honors in J.D. Power Sales Satisfaction Index Study

Customer satisfaction with car buying has been at a low point over the past few years, as price increases, inventory shortages, and COVID restrictions have complicated every part of the process. There are signs of improvement, however, as J.D. Power’s 2023 U.S. Sales Satisfaction Index Study showed that customer satisfaction has improved slightly from a year ago. J.D. Power rates satisfaction on a 1,000-point scale, finding that it improved seven points to 793 from last year. Improving inventory levels and a slow leveling off of prices have contributed to that improvement, and fewer people are paying above MSRP for new cars. Some auto brands performed better than others with sales satisfaction. Porsche ranked highest among premium brands, followed by Alfa Romeo. Buick took the top spot among mass-market brands, with GMC, Chevrolet, and Mitsubishi behind. J.D. Power also handed out segment-level awards: Premium Cars: Porsche Premium SUV: Porsche Mass-Market Car: Chevrolet Mass-Market SUV/Minivan: GMC Mass-Market Truck: GMC Despite the increase in sales satisfaction, thereÂ’s still room for improvement to reach pre-pandemic levels. J.D. Power noted gaps in salesperson knowledge as an area of improvement. Buyers rated salespeople much better during a gas vehicle purchase than with EVs, citing their expertise as a challenge. Pricing remains a challenge despite an improvement since 2022, and satisfaction is still below pre-pandemic levels. Mass-market buyers reported a slight bump in satisfaction, while premium buyers felt that pricing was less fair than a year before. ItÂ’s an interesting contrast, showing that dealer pricing tactics can significantly impact satisfaction with the sales process. Fewer people may be paying more than MSRP, but several premium models still list with significant markups. Even more interesting is PorscheÂ’s top spot on the satisfaction list, as its cars often sell with huge upcharges, and itÂ’s exceedingly tricky even to get a build allocation for some models. Buick Chevrolet GMC Porsche Car Buying Ownership

Jay Leno puts carbon fiber wheels to the test on a Porsche 911 GT3 RS

Jay Leno's Garage usually focuses on looking at cars new and old, speaking to their owners and then Jay taking a drive to see what he thinks. However, Leno throws his usual shtick to the curb this week to do a full product test of the carbon fiber wheels from a company called Carbon Revolution. If you're not interested in hearing about wheels for 18 minutes, don't worry. They get mounted on a Porsche and are tested back-to-back with stock wheels, and Leno takes the 911 for a track test, too.
While carbon-fiber wheels aren't exactly a new idea, Carbon Revolution's goal is to create a lightweight, one-piece product that can be mass produced. The company even claims that it already has a deal with an OEM automaker to offer them on a vehicle in a few years. The key to the technology is that it doesn't need an expensive autoclave to be made.
In the meantime, the company's carbon fiber wheels are available as an aftermarket option for about $15,000 a set, according to the video. They weigh in at about 15.5 pounds each and offer OEM-levels of stiffness, so they could cut some unsprung mass off of a performance car. Watch here as Jay and his mechanic Bernard lap Willow Springs and give their feedback about what they think of this cutting-edge technology.