1986 Porsche 944 Base Coupe 2-door 2.5l 5 Speed on 2040-cars

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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Watch a Cayenne Turbo S, Range Rover SVR, and Cherokee SRT drag race

We live in a weird world where high-performance SUVs could win a 60-mile-per-hour sprint against sports cars from just a few years ago. Here, Top Gear sets up a three-way drag race against the Porsche Cayenne Turbo S, Land Rover Range Rover Sport SVR, and Jeep Grand Cherokee SRT, and the results show just how quickly these high-riding models can cross the quarter mile. The Cherokee SRT is the patriotic choice among the three, but it's down on power in this fight. Meanwhile, the Range Rover's menacing growl sounds the best, and the Cayenne Turbo S has the most horsepower. You'll have to watch the video to see which SUV will win this battle. Related Video:

Porsche Macan to get four-cylinder engines

Porsche hasn't offered a four-cylinder engine since the 968 went out of production in 1995 - the better part of two decades ago. There'd been talk of a four-pot Boxster or an even smaller model to slot in below it, but while the latest intel indicates that Porsche is moving ahead with its four-cylinder plans, it's a different kind of vehicle that will get it first.
That, of course, would be the new Macan. Just revealed a few weeks ago at the LA Auto Show, the Macan crossover is being launched with a pair of twin-turbocharged V6 engines (a 3.0 with 340 horsepower and a 3.6 with 400 hp) and a six-cylinder turbodiesel with 258 hp. But smaller engines, according to emerging reports from Autocar and Auto Express, are on their way.
Word has it that Porsche is preparing a 2.0-liter turbo four with 280 horsepower and a diesel with the same displacement and cylinder count, engines that will power new entry-level Macan models that will slot in beneath the existing Macan S, Macan S Diesel and Macan Turbo. While the diesel is tipped to be ported over from the Volkswagen parts bin, the four-cylinder gasoline engine is said to be under development by Porsche itself, which could mean it will have a boxer layout.