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Porsche designer to head Lamborghini style department

The winds of change are blowing through the front office in Sant'Agata Bolognese. Not only does Lamborghini have a new chief executive, but not it named a new chief designer as well. And he comes from Porsche. Mitja Borkert is his name, and he's been working in the Porsche design department since 1999. He headed up its advanced design office until 2014 when he was named head of exterior design for the company. The Macan, Cayenne, and the new 987 Boxster were all heavily influenced by his work, as were concepts like the Panamera Sport Turismo and Mission E. As the new director of the Centro Stile at Lamborghini, Borkert takes over from Felippo Perini, who's heading over to run Italdesign – a job that used to belong to Wolfgang Egger. The once-independent design firm was taken over by the Volkswagen Group in 2010, and recently saw its famous founder Giorgetto Giugiaro leave to start another office afresh. The shift in the design office follows hot on the heels of the announcement that longtime CEO Stephan Winkelmann is leaving for Audi's Quattro GmbH, and that former Scuderia Ferrari team principal Stefano Domenicali is moving in to take his place on the outskirts of Bologna. Considering how different their design approaches are, it will be interesting to see how a longtime Porsche designer applies his skills to Lamborghinis. Will future Raging Bulls go softer and more rounded, or will Borkert have to pull some new tricks out from his sleeve? We'll be watching to find out. Related Video: Mitja Borkert is the new Director of Centro Stile Lamborghini Sant'Agata Bolognese, 1 March 2016 – Automobili Lamborghini has appointed Mitja Borkert as the new Director of its Centro Stile (design center), starting from 4 April 2016. In his new role Mr. Borkert is responsible for the design of future Lamborghini models and the coordination of the design team, reporting to Maurizio Reggiani, Board Member for Research and Development. He succeeds Filippo Perini, who was appointed Design Director of Italdesign. Borkert is German, aged 42, and attended the Design University of Pforzheim where he graduated in Transportation Design. In 1999, he began work at Style Porsche, in Weissach, holding various positions, including General Manager Advanced Design until 2014, when he was appointed Director of Exterior Design. He contributed to the development of several Porsche models (Panamera Sport Turismo, Porsche Boxster 987 facelift, Cayenne, Macan, Mission e).

Updated J.D. Power APEAL study shines on VW Group, Chevy

J.D. Power has just revealed the results of its 2013 APEAL Study, which looks at which brands have the most appealing cars based on sales figures, dealer inventory, brand loyalty, transaction and trade-in prices. The study was revamped for 2013, and places a larger focus on the new tech and infotainment options available to customers. All told, study participants gauged their vehicles on 77 different attributes, delivering a score out of a 1,000 points.
The Volkswagen Group had the greatest success of any corporation, topping the APEAL rankings with the Audi Allroad, Porsche Boxster, Porsche Cayenne, VW GTI and Passat. Chevrolet had the highest number of awards for a single brand, though, with the Avalanche, Sonic and Volt all taking home a prize.
The best brand overall was Porsche, which scored 884 out of a possible 1,000 points. The top Japanese brand was Lexus with a score of 847, while the top American brand was Cadillac, at 841. The best mainstream brand was Ram, which received a very respectable 817. The industry average for this year's study was 795, with 16 brands, all of which were mainstream, falling below the average.

Sunday Drive: A new Rambo Lambo takes center stage

Surprise! Autoblog readers love fast cars. Doesn't matter what shape; doesn't matter what size. As long as it's got big power, wicked acceleration, and ludicrous speed, you're interested. Take, for instance, the brand-new Lamborghini Urus. It's got a 4.0-liter twin-turbocharged V8 sending 641 horsepower and 627 pound-feet of torque through an 8-speed automatic transmission to all four wheels. It hits 62 miles per hour in 3.6 seconds, and has a top speed of 189.5 mph. Ludicrous speed? Check. And although you'd be hard pressed to draw a line straight back from the upcoming Urus to the old, off-road-ready LM002, at least you can say that Lamborghini does have a history of producing overpowered SUVs. A 5.2-liter V12 engine producing 444 horsepower and borrowed from the Countach certainly qualifies as big power, especially considering this was in the 1980s and '90s. A prime example just sold for nearly half a million bucks. Moving along to more traditional sportscars, we got a sneak peek at the next Porsche 911's interior, thanks to some intrepid spy photographers. And we spy with our little eyes some major changes to the quintessential German sportscar. Finally, we round out this Sunday Drive with two First Drive reports. Both are German, but past that, they couldn't be more different. Either way, ludicrous speed is all but guaranteed by either one. As always, stay tuned to Autoblog for all the latest automotive news that's fit to print. The 2019 Lamborghini Urus, fastest SUV in the world, has landed Rare U.S.-spec 1990 Lamborghini LM002 fetches $467,000 at auction Next Porsche 911 will get a major interior overhaul 2018 Mercedes-Benz S-Class Coupe/Cabriolet Review | Creamy goodness 2018 BMW M5 First Drive Review | Power meets traction