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Watch Jeff Zwart drive his Porsche GT3 Cup Turbo at Pikes Peak in 4K

There are always fantastic videos documenting the Pikes Peak International Hillclimb, but 2015 is giving us an embarrassment of riches. After seeing clips from some of the record-breaking runs this year, possibly the very best is here somewhat belatedly after the rally. Watching master Porsche pilot Jeff Zwart wind his fire-breathing 911 GT3 Cup Turbo up the mountain was definitely worth the wait. Already no stranger to success at Pikes Peak, this year Zwart won the Time Attack 1 Class with a run of 9:46.243. To make the feat more exciting, his Porsche was outfitted with cameras to perfectly capture his entire race up the course. The external shots truly convey a sense of speed and show how the mountain goes from tree-lined at the bottom to rocky with patches of snow at the top. The film's sublime production shouldn't be too big of a surprise, though, because Will Roegge was director, editor, and among the camera operators for the video. In 2014, he put together a great, short documentary about Zwart's preparation for the mountain and the run, as well. This year was yet another success. At a breezy 4.5 minutes, this clip is definitely a must-see, and the entire thing looks and sounds fantastic no matter how your experience it. However, if you have the capability, the video is also available in 4K. Switching over to the high resolution really makes it possible to pick out all of the gorgeous details. Related Video:

2015 Porsche Macan Turbo

I knew it was a softball question, but I asked it anyway. It's pretty standard for automakers to offer up some examples of competitors when they invite the media to drive a new vehicle for the first time. If not stated outright, it's just as standard for some journalist to query about the competitive set as soon as the Q&A begins. I knew full well that Porsche believes it has a valuable new niche to itself with the 2015 Macan (and especially with the Macan Turbo), but I wanted to hear the answer to the competitor cars question anyway.
Porsche CEO Matthias Müller didn't hesitate for a second to respond. With a half-smirk appropriate to an executive that is about to launch the (very probably) most profitable and best-selling product in his brand's lineup he chuckled, "Of course, I could be arrogant and say this car has no competitors..."
Arrogant? Well, the grinning Müller certainly didn't give off a humble vibe as he proceeded to count down a list of German and British utility vehicles from various classes that are clearly behind the pace of the Macan in either looks, luxury, or sporting prowess - Range Rover Sport, BMW X3 and Mercedes-Benz GLK among them.

Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.