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Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.

Porsche's 959 is still poster-worthy after all these years

Today, we have the Porsche 918 Spyder. Before that, there was the Carrera GT. While both of those cars are dramatic departures from the traditional, rear-engine Porsche formula, they owe their very existence to another wild child of the iconic German brand - the 959.
Like so many of the great performance cars of yesteryear, the 959 was a homologation special, built just so Porsche could go racing in the clinically insane Group B rally series. Fewer than 400 959s hit the streets, but those that did were some of the most advanced cars of the 1980s. A rear-mounted, twin-turbocharged flat-six sent its power through a still-rare all-wheel-drive system, creating a race-inspired rocket that was, for a short time, the fastest production car on the planet.
Xcar has the story of the 959, from its inception to its conquest of the Paris-Dakar rally, which is interspersed with a drive of the legendary coupe. Scroll down for the full video.

Auto journalist ordered to pay big money for blowing up Porsche 917 engine [UPDATE]

Racecars blow engines all the time, but a Porsche 917 isn't just a run-of-the-mill racecar. British automotive writer Mark Hales reportedly borrowed a 917 from 82-year-old former Formula One racer David Piper for a magazine article, and mechanical tragedy ensued. Nobody is arguing that the engine failed after being spun to 8,200 rpm. However, Hales was warned not to exceed 7,000 rpm, says owner Piper, and the affair landed in English courts with Piper seeking £50,000 - over $79,000 US - in reimbursement funds for an engine rebuild and loss of use of the car while it was being repaired. Judge Simon Brown ruled in favor of car owner Piper, putting Hales on the hook for £110,000 ($174,000) including legal fees - a whole lot of money in any language.
Hales says the Porsche suffered a mechanical fault while lapping that allowed it to slip out of gear and over-rev. Piper wasn't convinced, and sought to have the repair paid for by the guy who broke the racer, saying "If you bend it, you mend it." It's not like Hales is a novice driver, having seat time in both professional and amateur races over 30 years, notching about 150 wins, but even the best drivers sometimes miss a shift, and that's what Piper contended happened to his car.
According to reports, Hales has had to sell most of his valuables to pay his lawyers and is now facing bankruptcy with the ruling against him. Members of the Pistonheads website are trying to coordinate a collection to help him out, as well.