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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Porsche Australia racing chief dies in crash

The motor racing community in Australia was saddened today to learn of the passing of Jamey Blaikie, a longtime racing administrator and former motorsport director for Porsche in Australia. A former racing driver in his own right, Blaikie was better known for his instrumental role in starting the Porsche Carrera Cup in Australia back in 2003. He left Porsche Cars Australia just last year to pursue other interests, including running an Aston Martin entry in the GT Asia series. Blaikie was in Fiji reportedly undertaking charity work there when his rental car collided with a truck, prematurely ending his life at just 52 years old. Our condolences go out to his family, friends and the motorsport community Down Under, where he'll surely be missed.

Woman rushing to pub nearly causes head-on collision

A woman in a rush to pick up her husband from a local pub caused this close call on a street in England this weekend. The near miss happened on Sunday on the B1253 between Rudston and Bridlington, East Yorkshire, England. A Porsche Cayenne driver attempted to overtake a blue Citroen on a blind curve but didn't see the white Skoda in oncoming traffic. Thanks to the Skoda driver's quick maneuvering on to the grassy shoulder the Cayenne only caused minor damage to the other two cars. Damian Hodgson is the owner of the dashboard camera who was behind the blue Citroen. After the close call Hodgson first stopped to check on the Skoda driver. Driver and car were okay, but a 10-year-old girl in the front seat was in tears. Hodgson then made his way down the road where the Porsche driver was speaking to the Citroen driver. He said the Porsche's driver gave some pretty lame reasons for putting so many people's lives in danger. "She said she was picking her husband up from the pub and was wearing a pair of slippers - but it's no excuse to be overtaking on a blind bend," Hodgson told the Mirror. "She did tell me she always overtakes at that spot though." Hodgson picked up the dashcam after a crash while on vacation in Florida last month. He offered the footage to both the drivers of the Skoda and the Citroen, but both declined. Hodgson told the Mirror that he hopes some good comes from the incident. "If anything comes of this, it is hopefully that the lady Porsche driver has learned a lesson and she will not put others in danger again." Related Video: News Source: The Mirror Weird Car News Porsche Citroen Skoda Driving Safety dashboard camera near miss