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Pininfarina teases its Tesla- and Bugatti-baiting EV supercar

Pininfarina isn't being bashful when it comes to getting into the car business. The Italian design house has revealed a sketch of the PF0 Concept, an electric supercar aimed directly at the world's fastest and most expensive vehicles. With upward of 1,000 horsepower, along with an expected price in the millions of dollars, this extreme EV is meant as a calling card for Pininfarina's upcoming range of electric cars and SUVs. So should the likes of Tesla, Porsche, Ferrari, Bugatti and Lamborghini be worried? Pininfarina might be new to building its own cars, but the company has many decades of experience designing and engineering some of the most desirable cars of all time — including many of the finest supercars to have worn a Ferrari badge on their nose. As we reported earlier this year, Pininfarina has teamed with Indian auto manufacturer, Mahindra, to develop a range of high-end EVs. With this roughly $500 million investment, not to mention some engineering help from Croatian supercar manufacturer, Rimac, Pininfarina aims to start high. The company will first introduce a hypercar, based on the PF0 Concept, within two years, then bring along a range of more affordable electric cars and SUVs. These will more directly take on the likes of Porsche Cayenne, Lamborghini Urus, and Tesla Model X. So yes, if you're in the business of building expensive cars, especially ones with a lot of batteries positioned inside them, Pininfarina's plans for the PF0 (that's a zero, not the letter "O," by the way) should make you sit up and take notice. "Automobili Pininfarina is a pioneering new business created to service the most discerning clients in the world," said Michael Perschke, CEO for Automobili Pininfarina. "Our product portfolio will launch with an innovative, zero-emissions hypercar that represents the progression we aim to make at the pinnacle of the luxury and sports car market." According to its press release, Pininfarina is currently presenting its "business and product plans to prospective retailer partners, clients and media in New York this week." After its tour of the Big Apple, look for Pininfarina to officially reveal the PF0 Concept during Monterey Car Week in August. Related Video: Design/Style Green Bugatti Lamborghini Porsche Tesla Electric Future Vehicles Luxury Performance Pebble Beach supercar mahindra hypercar Rimac

1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth

Topiary Joe sculpts the ultimate in green cars

Efficient cars are all the rage these days, but Joe Kyte has made a business of crafting some of the coolest green cars around – literally. Kyte is better known by his nickname Topiary Joe, and in addition to being a talented artist, he is also a real gearhead. Kyte has been creating topiaries for the last 20 years. It began when he was marketing greenhouse products to Walt Disney World and saw their plant sculptures. He realized that he could do that and since then, has done around 3,400 pieces. His most intriguing creations are the rolling sculptures that move and turn. Prices for those start at about $18,000 and can be as high as $30,000. While, the wheels are machine-bent, Kyte said all the other parts are done with a table vice and a Lincoln Electric arc welder. Topiary Joe is taking the Porsche (pictured above) to Palm Beach later this year to sell or says he may donate it to Porsche North America. If you really want it, the sculpture is currently on Craigslist for sale for $24,000. Topiary Joe has also had a life-long love of cars. "I was driving my first MG Midget before I was 14," he told Autoblog. He grew up in Oak Ridge, TN, where the Manhattan Project was partially developed. He says the town was full of recent college grads driving Mercedes, and he caught the bug. His automotive mentor was a nuclear physicist who taught him to repair and restore the Mercs. Kyte has completed commissions for Sandals Resort, Dreamworks, Absolut, and many more. Among his favorite creations is the Ferrari that he created at the Abu Dhabi Grand Prix that is now exhibited at the airport each year before the race. Check out his website for a wider look at his work.