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Porsche's high-tech 'mirror' turns every car into a Macan

Porsche calls it the "Magic Mirror," but it's less a reflective device and more 12 high-def screens that track drivers pulling into the valet area at a mall in Los Angeles. As they pass the screens in their cars, they get to see what they'd look like pulling up in a Macan, Porsche's newest and smallest crossover. It could be considered the experiential evolution of a prior campaign that let people imagine how a Porsche would look in their driveways, an idea that was taken even further by a dealer in Toronto a few years later. Check out the video to see how it was done and how it was received.

Porsche to replace chassis components in 918 Spyders

The entire production run of the Porsche 918 Spyder is completely sold out, but 205 of them need to make a trip to the dealer for a repair estimated to take about two days. According to Porsche, it found quality problems with unspecified "chassis components" on the hybrid supercar and has instituted a plan to fix them as a precautionary measure. There were no reported breakages of these parts or complaints from customers. The German automaker already contacted all of the affected owners directly to have the 918s repaired in 2015. When reached for comment, Porsche Director of Corporate Communications Achim Schneider told Autoblog via email that "due to the supplier relationship we did not announce further details regarding the components so far." He also said that 43 vehicles are affected in North America, which includes the US and Canada. The 918 Spyder was affected by a small recall in the US earlier this year when Porsche found that the rear-axle control arms could potentially break. The campaign covered only five cars, though. Porsche replaces chassis components in 205 vehicles worldwide Atlanta. As a precautionary measure, Porsche will replace chassis components in 205 vehicles of the 918 Spyder model worldwide. The reason for this is that for vehicles that were manufactured in a certain time period defective parts were used from a delivery batch, whose functionality cannot be permanently guaranteed. No complaints have been made known (such as a break of a component) from customers up till now. The problem was identified during in-house quality inspections and remedied immediately. The owners of the vehicles, which could be exactly traced, were contacted directly by their competent Porsche representatives. The workshop visit, which will take place by appointment at the onset of 2015, takes about two days to complete at no charge. Featured Gallery 2015 Porsche 918 Spyder: First Drive View 51 Photos News Source: PorscheImage Credit: Copyright 2014 Michael Harley / AOL, Porsche Green Recalls Porsche Hybrid Supercars porsche 918 spyder porsche 918

Porsche stalls on Ferrari 458 rival

A few years ago, reports surfaced that Porsche was planning a new supercar. But the latest intel suggests that the plan has been put indefinitely on the back burner.
The project alternately referred to as 960 or 988 was put forth by CEO Matthias Müller shortly after he assumed control of the German automaker. It called for a mid-engined V8 supercar to slot in between the 911 and the 918 Spyder to take on the likes of the Ferrari 458 Italia, McLaren 650S and sister-company Lamborghini's Gallardo and subsequent Huracán.
Now three years since the idea was first mooted, the vehicle has yet to materialize. According to Autocar, Porsche is putting a greater emphasis on refreshing its existing lineup. Which is probably just as well, because the mid-engined supercar would have a heck of a challenge on its hands to differentiate itself in terms of performance from the 911 GT3 and 911 Turbo, which already give the 458 and company a run for their money.