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Porsche rolls out new 919 Hybrid at racing gala

That Porsche is returning to Le Mans next year with a top-tier LMP1 entry is no news - we've known that for some time. We've even seen pictures of the car in question undergoing testing at various racetracks across Europe, been told who'll be driving it and given some basic parameters of what will make it go. We just haven't known what to call it, but now we do.
In detailing its full endurance racing program for next year at its Night of Champions in Weissach, Porsche has revealed that its new LMP1 racecar will be called the 919 Hybrid. So, something like the 918 Spyder, only one faster. With a four-cylinder engine and a pair of electric motors, the 919 Hybrid will be taking on the top class at Le Mans next year, with a compelling roster of drivers on the docket: along with Mark Webber, Timo Bernhard, Romain Dumas and Neel Jani, Porsche has assigned its works driver Marc Lieb and F1 test driver Brendon Hartley to the effort. But that's not all Porsche has in store.
The factory is also supporting teams that will campaign the 911 RSR in the FIA World Endurance Championship as well as the United SportsCar Championship here in the US, taking Porsche off the pit wall and right in the race seat for next year as part of a comprehensive new racing program, details of which you can read in the press release below.

Porsche 918 Spyder configurator goes live

That didn't take long. The debut model of the new Porsche 918 Spyder is still thronged by onlookers at the Frankfurt Motor Show, while the German sports car maker is hard at work putting the first version of the supercar's configuration page online. Considering Porsche configurators are some of our favorite time-wasters of the genre, we expect car-guy productivity to drop by a few percentage points over the rest of the day.
So, the 918 dream-maker doesn't list and prices as yet, and that's too bad. But considering the car is due to start off at $845,000 in the US, chances are good that unless you're reading this from the shallow end of your Uncle Scrooge-spec money pool, the cost of any part of the 918 is academic to you anyway.
To start, Porsche is offering twelve paint colors, three wheel choices and seven two-tone interior treatments. Standard lightweight bucket seats and a set of chairs with "firmer padding" are on offer, too. The options list is mostly populated with interior bits, though many - an anti-reflection interior, fire extinguisher, six-point seatbelts - are racing-oriented or functional. Note that Porsche is also kind enough to offer just one cupholder as an optional extra; the unit is made of aluminum and is detachable so that you won't have to carry the extra weight during racing. Also, Porsche probably puts you on some kind of naughty 'list' if you order one...

Hyundai, Porsche top J.D. Power APEAL study

Just as they did in the Initial Quality Study, Porsche and Hyundai have taken the premium and non-premium crown, respectively, for the 2014 J.D. Power APEAL study. This is the tenth consecutive year for that Porsche has been rated the best premium make in the APEAL study, which attempts to figure out how pleased owners are with their purchases. For 2014, it asked 86,000 owners of MY2014 cars to rate their vehicles in 77 different categories 90 days after their initial purchase. The resulting figures were plugged in deliver the APEAL score, which is rated on a 1,000-point scale.
The industry average sits at 794 points for 2014, although that's a one-percent decline over last year's rating. In this year's study, premium brands averaged 840 out of 1,000, while non-premium makes average 785. For their part, Porsche netted an impressive 882 points, while Hyundai earned an 804. Interestingly, only four non-premium brands (Hyundai, Ram, Volkswagen and Mini) finished above the industry average for 2014.
It's also interesting to see the clear delineation between premium and non-premium brands, with an eight-point gap between the non-premium champ, Hyundai, and the lowest-rated premium brand, Volvo.