2012 Porsche 911 on 2040-cars

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Porsche celebrates Le Mans return with Martini edition 911

If we've said it once, we've said it a hundred times - but we'll gladly say it again: there are few racing liveries as iconic as Martini. And while those stripes have adorned countless Lancia and Ford rally cars, grand prix racers (like the latest Williams) and even speedboats, they remain inexorably tied to Porsche. Fortunately that point is not lost on Porsche itself, which has lately put them on its own 918 Spyder, race-spec 911 and all manner of merchandise. And this is the latest.
To celebrate its return to Le Mans this year, Porsche Exclusive is offering this special Martini Racing Edition. It's based on the 911 Carrera S, which means the more potent 3.8-liter flat six with 400 horsepower, but upgrades, as you might have guessed, with a whole mess of Martini Racing stripes and logos, along with the Aerokit Cup front and rear spoilers. The badges and stripes abound inside as well, where you'll also find such optional extras as the Porsche Communication Management system, Bose audio and black leather electric sport seats.
Porsche is offering the 911 Carrera S Martini Racing Edition in either white or black, but unfortunately not in our market - just in Europe, China and Latin America. Those who miss out will (in certain markets anyway) be able to order the decal set separately though. Feel free to read more in the press release below.

Chris Harris hits the track with the Porsche Cayman GT4

The Porsche Cayman GT4 offers the first legitimate chance for Porsche's more compact coupe to really step out of the long shadow of its brother the 911. By placing the 385-horsepower Carrera S engine into the center of a Cayman and sweetening the package with a ton of truly high performance parts, the model can now really show off. The ever-enthusiastic Chris Harris puts on quite a display behind the wheel of the German brand's latest hardcore creation. As is his wont, Harris slides the GT4 all over the Portimao circuit with little wisps of smoke wafting up from its rear Michelin tires. However, what he gets really excited about is Porsche's decision to fit a real manual gearbox, rather than the PDKs rapidly taking over the company's highest performance vehicles. For anyone who loves seeing a sports car's oily bits, stay tuned all the way through because after hooning around for awhile, Harris puts the model up on a lift to find out what's so special. Porsche touts the GT4's 911 GT3-derivied front suspension, but this really shows just how many mechanical adjustments it offers the demanding driver. Related Video:

Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.