2010 Porsche 911 on 2040-cars

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Porsche employees take pay cuts so they can build Mission E

Porsche's 13,000 workers in Zuffenhausen, Germany, agreed to work more and at adjusted wages to ensure that the factory can build the production version the Mission E electric performance sedan. Their sacrifices could save the German sports car maker several hundred million euros, according to Reuters. The Zuffenhausen site was possibly in danger of losing the Mission E because workers there receive higher wages than Porsche's other factories. The specific savings from these concessions reportedly include increasing the workweek by one hour to 35 hours and eliminating portions of pay increases between 2016 and 2025. Porsche didn't officially confirm the precise cuts, but a spokesperson told Reuters: "Employer and employees have jointly drawn up measures that have led to the decision of producing the Mission E model at Zuffenhausen." Porsche plans to invest about $768 million into the Zuffenhausen factory over the coming years. That money will help create over 1,000 new jobs and will build a new paint shop, assembly plant, and upgrade the engine factory to produce electric motors. The expansion will also allow the company to move all production of the Cayman and Boxster to Zuffenhausen by August 2016 rather than the current strategy of outsourcing some of the models' assembly to Osnabruck, Germany. The Mission E should enter production by 2020, and Porsche Executive Board Chairman Dr. Oliver Blume promises it to be the "most sophisticated model in this market segment." The concept at the 2015 Frankfurt Motor Show offered a glimpse at the next-gen technology by presenting a swoopy EV sport sedan with all-wheel drive and a total of 590 horsepower from two electric motors. Porsche claimed the concept could reach 62 miles per hour in just 3.5 seconds and go nearly 311 miles on the European testing cycle.

Vintage-ish Porsche 911 buying guide

Harry Metcalfe is always great at showing viewers the intricate details of the vehicles in his collection as part of the Harry's Garage series. This time he's helping out future buyers by explaining what to look for when purchasing a classic and slightly more modern Porsche 911. His examples for this lesson are two absolute beauties that are about to cross the block from Silverstone Auctions in the UK: a 1972 2.4 S and a 1991 964-chassis RS Clubsport. The '72 in creamy white here epitomizes the look of early 911s. The coupe is handsome, purposeful, and fairly compact by modern standards. According to Metcalfe, when looking at one, don't worry about a wobbly gearshift. Apparently, they're all like that, even ones as well cared for as this example. As with any used car purchase, he recommends trying to get as many service records as you can. It's just good to know as much about the vehicle's life as possible before throwing down any cash. Where the '72 911 shows the more gentlemanly side of the brand, the '91 RS Clubsport is Porsche proving the company's performance credentials. Metcalfe slightly dings the switch to an aftermarket air filter here, but overall it's hard to find a major fault. These cars were essentially road-going racers in this trim. The engineers in Zuffenhausen chopped out as much weight as possible and then fitted Recaro racing buckets and a roll cage. This thing was meant clock as many laps around the 'Ring as the driver could stand.

1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth