2008 Porsche 911 Turbo Convertible 2-door 3.6l on 2040-cars

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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Hyundai, Porsche top J.D. Power APEAL study

Just as they did in the Initial Quality Study, Porsche and Hyundai have taken the premium and non-premium crown, respectively, for the 2014 J.D. Power APEAL study. This is the tenth consecutive year for that Porsche has been rated the best premium make in the APEAL study, which attempts to figure out how pleased owners are with their purchases. For 2014, it asked 86,000 owners of MY2014 cars to rate their vehicles in 77 different categories 90 days after their initial purchase. The resulting figures were plugged in deliver the APEAL score, which is rated on a 1,000-point scale. The industry average sits at 794 points for 2014, although that's a one-percent decline over last year's rating. In this year's study, premium brands averaged 840 out of 1,000, while non-premium makes average 785. For their part, Porsche netted an impressive 882 points, while Hyundai earned an 804. Interestingly, only four non-premium brands (Hyundai, Ram, Volkswagen and Mini) finished above the industry average for 2014. It's also interesting to see the clear delineation between premium and non-premium brands, with an eight-point gap between the non-premium champ, Hyundai, and the lowest-rated premium brand, Volvo. Porsche and Hyundai weren't the only automakers to take home recognition. Dodge managed to tie Porsche for the most segment awards, with three. The Challenger, Charger and Dart all topped their market. There were a number of two-segment winners, as well, with Audi, Ford, Mercedes-Benz and Nissan capturing a pair of segments each. Scroll down for the full press release from JD Power on this year's winners. Automakers Struggle to Impress Owners with Increased Usefulness of In-Vehicle Technologies And Features on All-New and Redesigned Models Dodge and Porsche Each Receive Three Segment-Level Awards; Audi, Ford, Mercedes-Benz and Nissan Each Receive Two WESTLAKE VILLAGE, Calif.: 23 July 2014 - Although manufacturers are putting more and more technologies and functionality in their new and redesigned models, satisfaction with these features is not significantly higher among owners of those models than among owners of carryover models, according to the J.D. Power 2014 U.S. Automotive Performance, Execution and Layout (APEAL) StudySM released today. The APEAL Study, now in its 19th year, serves as the industry benchmark for new-vehicle appeal. Owners evaluate their vehicle across 77 attributes, which combine into an overall APEAL score that is measured on a 1,000-point scale.

Porsche reportedly working on new turbocharged flat-four boxer engine?

These days, we've seen just about every automaker dropping cylinders in an effort to appease tightening fuel economy and emission standards - and Porsche is no exception. Nearly three years after introducing an all-new V6 powerplant under the front hood of its Panamera sedan (launched with a range of V8 engines) comes word that Porsche is working on an all-new turbocharged flat-four boxer to replace the flat-six engines mid-mounted in its Cayman and Boxster models.
Specifics have yet to be learned, but reports say the engine is a derivative of the current 3.8-liter six (shown above) found under the rear decklid of the Carrera S, yet with two fewer cylinders. Fitted with a turbocharger, direct-injection and the automaker's VarioCam Plus, the new all-aluminum 2.5-liter flat-four will likely develop upwards of 350 horsepower and 360 pound-feet of torque. Redline should be about 7,500 rpm. Initial indications say that Porsche will only offer the new engine with its seven-speed PDK dual-clutch automatic, tuned to take advantage of the low-end torque, but a traditional six-speed manual gearbox has not been ruled out. Despite the loss of two cylinders, enthusiasts will likely embrace the new engine as it promises to be lighter, more fuel efficient and more powerful than the 2.7-liter and 3.4-liter sixes in the Cayman/Boxster today.
Even though Porsche has been using Volkswagen Group engines for years (e.g., Cayenne V6, Cayenne Diesel and upcoming Macan), all indications are that the new flat-four will not be shared. Instead, it will be kept in-house for the automaker's sports cars and possible future fitment in an entry-level 911.