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Porsche engine wizard Wolfgang Hatz resigns

Wolfganag Hatz has resigned from his position as Member of the Porsche Executive Board with responsibility for Research and Development. He has held that title since 2011. Hatz's storied career came to an abrupt end in September when he was suspended pending investigation into the Volkswagen diesel scandal. Before the Porsche job, Hatz was the head of engine and powertrain development for the Volkswagen Group. It has been alleged that he is at the center of the investigation into the company cheating on emissions testing, but so far there has been no direct link made to him, according to Porsche's announcement today. Hatz has worked at a variety of European automakers, including Audi, BMW, Opel, and Fiat. He is considered the father of the BMW S14 engine, which powered the E30 M3, and also developed the Porsche 911 Carrera RS 3.8. He was also very involved in Porsche's motorsports efforts, including the recent return to the prototype class and a short-lived F1 V12 engine project. Ulrich Hackenberg, most recently VW's lead engineer and a board member at Audi, was also suspended at the same time as Hatz and resigned shortly thereafter. It's not clear why Hatz waited so long to do the same, but Porsche claims his resignation was voluntary. Michael Steiner has been named Hatz's replacement as head of Porsche R&D. Steiner has been with Porsche since 2002 and seems like a forward-thinking sort, having headed the innovation and concepts division, lead Panamera development, and, most recently, been in charge of complete vehicle engineering. Prior to his time at Porsche, Steiner held positions at Daimler. The change in leadership is effective immediately. Related Video:

Automakers want to stop the EPA's fuel economy rules change, and why that's a shortsighted move

With a Trump Administration looming, the EPA moved quickly after the election to propose finalizing future fuel economy rules last week. The auto industry doesn't like that (surprise), and has started making moves to stop the EPA. Ford CEO Mark Fields said he wanted to lobby Trump to lower the standards, and now the Auto Alliance, a manufacturer group, is saying it will join the fight against cleaner cars. The Alliance represents 12 automakers: BMW, Fiat Chrysler, Ford, GM, Jaguar Land Rover, Mazda, Mercedes-Benz, Mitsubishi, Porsche, Toyota, VW, and Volvo. Gloria Bergquist, a spokesperson for the Alliance, told Automotive News that the "EPA's sudden and controversial move to propose auto regulations eight months early - even after Congress warned agencies about taking such steps while political appointees were packing their bags - calls out for congressional action to pause this rulemaking until a thoughtful policy review can occur." The EPA was going to consider public comments through April 2017, but then said it would move the deadline to the end of December. That means that it can finalize the rules before President Obama leaves office. The director of public affairs for the Consumer Federation of America, Jack Gillis, said on a conference call with reporters last week when the EPA originally announced its decision that it is unlikely that President Trump will be able to roll back these changes. Gillis also said on the same call that any attempt by the automakers to prevent these changes would be history repeating itself. "These are the same companies that fought airbags, and now promoting the fact that every car has multiple airbags," he said. "These are the same companies that fought the crash-test program, and now are promoting the crash-test ratings published by the government. So, it's clear that they're misperceiving the needs of the American consumer." There are more reasons the Allliance's pushback is flawed. Carol Lee Rawn, the transportation program director for Ceres, said on that call that the automotive industry is a global one, and many automakers are moving to global platforms to help them meet strict fuel economy rules around the world.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.