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Watch Porsche legend Jeff Zwart frolic in the snow in his 356

Racing driver Jeff Zwart picked up a 1953 Porsche 356 Pre A to use as a historical prop in a Cayenne commercial, then decided to keep it when the filming was done. Then, explaining to filmmaker Will Roegge that his vintage toy does really well in slippery conditions, Zwart throws it around in the Colorado snow - on pencil-thin studded tires on 16-inch wheels - to prove the point.
Don't expect roostertails in this winter wonderland video, however; with just about 60 horsepower at sea level, gumption drops to about 40 hp when playing at 9,000 mountainous feet. But that's still plenty to work as a testament to the phrase, "If you've got it, flaunt it," and you can watch it below.

Porsche, Jaguar continue dominance in 2015 JD Power APEAL study

The top of JD Power's 2015 APEAL Study has not changed much in the last year. Porsche remains No. 1 with Jaguar nipping at its heels, although both premium brands saw their overall score fall compared to 2014. For those that need a refresher, the APEAL Study looks at how "gratifying" a vehicle is to own and drive, rating cars and brands on a 1,000-point scale. The industry average for 2015 has increased from 794 to 798, while the total number of automakers that finished above the curve increased from 16 to 20. While Porsche and Jaguar finished at the top, their scores dropped eight and seven points, respectively, to 874 and 855. The top "non-premium" brand was Mini, which scored an impressive 825, up from 795. If the BMW-owned British marque is still a bit too premium for your tastes, last year's non-premium winner, Hyundai, did climb five points and is this year's runner up. At the opposite end of the scale, Smart sits at the very bottom of the rankings, with a score of 683 (it didn't appear on the 2014 rankings). Fiat also dropped, from fourth worst in 2014 to second worst in 2015, despite the 500 being named most appealing city car. Subaru made an impressive climb, from third worst to seventh, falling just 10 points shy of the industry average and two points south of the non-premium average. In the individual vehicle segments, eight brands earned multiple awards, with Ford, Chevrolet, and Porsche earning three apiece. Surprise segment victories included the new Ford Expedition, which beat out Chevy's popular Suburban. The Infiniti QX80 bested the likes of the Cadillac Escalade and Range Rover for best large luxury SUV, and the Dodge Challenger beat its muscle car rivals from Ford and Chevy. Most of the victories, though, were quite predictable. The Mazda6 and CX-5 took wins for the midsize sedan and compact SUV categories respectively, while the Volkswagen Golf captured the compact car win. The Ford F-150 won the large pickup category, while the Porsche Cayman was named most appealing compact premium sporty car. Check out the official release on the 2015 APEAL Study, available below, from JD Power. 2015 U.S. APEAL Study Results The latest safety-related technologies are among the drivers of customer satisfaction with new vehicles, according to the J.D. Power 2015 U.S.

Porsche updates 919 Hybrid LMP1 for 2015 assault [w/video]

Last season, Porsche returned to the top level of endurance racing with the 919 Hybrid, picking up a mantle that has seen the German marque win the 24 Hours of Le Mans a record sixteen times – more than any other manufacturer ever to compete at the legendary French race. Of course, Porsche didn't beat its sister company Audi right out of the box, but managed to win the last race in the FIA World Endurance Championship in Brazil before the season was done. This year it undoubtedly hopes to do even better, and this is the machine with which it will endeavor to take the top honors. Newly revised and optimized for the 2015 season, the new 919 Hybrid was just revealed on the eve of the first test session of the season at the Paul Ricard test track in the South of France. It may look largely the same as the model it succeeds, but benefits from numerous advancements made to help Porsche catch up with Audi and Toyota. For starters, Zuffenhausen has opted to step up to the eight-megajoule category, favoring the electric side of its hybrid powertrain over the internal combustion engine. So the compact 2.0-liter turbocharged V4 now drives in excess of 500 horsepower to the rear wheels, and the electric motor – powered by two energy recovery systems and a liquid-cooled lithium-ion battery – kicks in upwards of 400 hp to the front wheels. The rest of the package has been comprehensively updated as well, giving it a lower weight, improved rigidity, revised suspension and reshaped aerodynamic elements. Porsche will field two cars at most of the races this season, but will increase its team to three cars for certain races – one in black, one in white and one in red. Following the "prologue" test session at Paul Ricard this weekend, the season kicks off with the 6 Hours of Silverstone on April 12, when the new Porsche 919 Hybrid will take on the similarly revised Audi R18 E-Tron Quattro and Toyota TS040 Hybrid for the first time in earnest. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. FIA World Endurance Championship (WEC) LMP1 presentation 2015 Porsche 919 Hybrid – proven base was extensively optimised Suttgart. At the Paul Ricard Circuit in France today, Porsche presented the second generation of its Le Mans Prototype 919 Hybrid race car as a technical evolution in a three-colour concept. Porsche also confirmed it will switch to the highest of the four energy categories in the LMP1 class.