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Porsche's high-tech 'mirror' turns every car into a Macan

Porsche calls it the "Magic Mirror," but it's less a reflective device and more 12 high-def screens that track drivers pulling into the valet area at a mall in Los Angeles. As they pass the screens in their cars, they get to see what they'd look like pulling up in a Macan, Porsche's newest and smallest crossover. It could be considered the experiential evolution of a prior campaign that let people imagine how a Porsche would look in their driveways, an idea that was taken even further by a dealer in Toronto a few years later. Check out the video to see how it was done and how it was received.

Porsche Classic launching branded motor oil for air-cooled boxer engines

It's hard not to love the look of a classic Porsche. Whether it's the upside-down bathtub styling of the 356 or the gradual evolution of the 911, there is a little beauty in all of them. However, the older they get, the more that needs repaired to keep them on the road. Porsche Classic is helping out, though, by introducing its own brand of motor oil for the demands of the company's vintage, air-cooled engines.
Developed at the Porsche Development Centre in Weissach, Germany, Porsche Classic Motoroil comes in two weights - 20W-50 for the 356, 914 and 911 models up to the 2.7-liter G-Model and 10W-60 for 3.0-liters-and-up engines through the 993-chassis 911. The company claims that the air-cooled engines have different heat demands than traditional, water-cooled units, and this oil is made to meet those requirements.
According to Porsche, modern, synthetic oils are sometimes too effective when it comes to old engines. They are fantastic at sopping up debris, but those deposits are often holding archaic seals together. Suddenly removing them can cause leaks. The new oil is specifically designed to work with the old-fashioned materials found in its classics. The company also knows that most owners aren't driving their vintage cars everyday. So this formulation is more alkaline that normal to neutralize acids that they build up and corrode components.

Porsche Macan to get four-cylinder engines

Porsche hasn't offered a four-cylinder engine since the 968 went out of production in 1995 - the better part of two decades ago. There'd been talk of a four-pot Boxster or an even smaller model to slot in below it, but while the latest intel indicates that Porsche is moving ahead with its four-cylinder plans, it's a different kind of vehicle that will get it first.
That, of course, would be the new Macan. Just revealed a few weeks ago at the LA Auto Show, the Macan crossover is being launched with a pair of twin-turbocharged V6 engines (a 3.0 with 340 horsepower and a 3.6 with 400 hp) and a six-cylinder turbodiesel with 258 hp. But smaller engines, according to emerging reports from Autocar and Auto Express, are on their way.
Word has it that Porsche is preparing a 2.0-liter turbo four with 280 horsepower and a diesel with the same displacement and cylinder count, engines that will power new entry-level Macan models that will slot in beneath the existing Macan S, Macan S Diesel and Macan Turbo. While the diesel is tipped to be ported over from the Volkswagen parts bin, the four-cylinder gasoline engine is said to be under development by Porsche itself, which could mean it will have a boxer layout.