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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

There's a Porsche Cayman under here somewhere

What we have here is the work of Dubai tuner Royal Customs that is controversial even beyond its styling. The Middle East aftermarket house says it spent fourteen months developing a bodykit for the Porsche Cayman, and the results seem to be aimed at those who wish their coupe were a 918 Spyder - the nose, strake-filled and widened rear fender, carbon fiber wing and massive diffuser all cribbing some from Stuttgart's new hybrid supercar.
Even without a buyer, the Alpha One Concept is already controversial. When WorldCarFans posted on the Royal Customs car recently, German tuner Alpha-N Performance wrote in alleging that the Dubai package copies their design from two years ago, which was also called the Alpha One, a design with which it's clear the Dubai Alpha One shares numerous cues. We asked Royal Customs about its relationship to the Alpha One car, we were told, "Yes, there is a lot we can say about the remarkable similarities all of which will be explained by our press release by Mr. Emil from Autogespot. Please wait for the official release and you will have the full exciting story. It's an 'actual success story' and not a 'replication' story."
The response is referring to an "extensive report" on the car coming out of Autogespot. Royal Customs doesn't have the Alpha One Concept on its site yet, so we're still missing quite a few details on it, such as whether the Porsche engine has been given a similarly 918-ish workover. We do know that the company says each car takes 30 days to build and it will only build three of them, which is a number that should satisfy any haters and, even more so, its buyers. You can decide which side of the fence you're on by having a close look at it in the gallery above.

Father-son team grows close by building tuned Porsche

We've seen several heartwarming videos of kids bonding over cars with their parents, whether racing together or giving them as gifts. The story of Leh Keen and his father McGrath, though, is somewhat different. Not many dads are looking for a vehicle quite this mental.
As Leh tells it, his dad saw a video online of one of the wild Porsches from Japanese tuner Rauh-Welt Begriff and decided that he needed one of the creations in his own garage. Since Leh knows something about cars himself as a driver for Alex Job Racing in the United SportsCar Championship, McGrath put his son in charge of managing the build from the company.
When the car made it to the US for completion from Rauh's famed builder Nakai, father and son bonded over the red, widebody 993-platform 911. The final product is certainly eye-catching. Scroll down to watch the video that features not only an engrossing father-son tale but also a seriously wicked, tuned Porsche from one of Japan's finest.