2000 Porsche 911 Carrera Convertible 2-door 3.4l on 2040-cars

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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Petrolicious studies the purity of a Porsche 911 2.7 RS

Water-cooled Porsches are superior to the old, air-cooled models. This really isn't up for debate, despite the mob of Porsche purists, with pitchforks and torches in hand, currently descending on the Autoblog offices. Water-cooled models are more powerful and easier to live with, two factors that make modern Porsches just so darn amazing.
And while we won't hear arguments on anything we've written above, we will say that the old air-cooled models, while not superior, are just, somehow, better. They sound better - a lot better. They're simple, elemental and wildly entertaining things, that just beg for more and more. They rev in a way that forces drivers to work to unlock their power, rather than just push their right foot down. Part of the appeal of air-cooled Porsches, in addition to what we just listed, are the gorgeous cars they're slotted into, like the subject of the latest video from Petrolicious.
Starring a 1973 Porsche 911 Carrera 2.7 RS, this video is a bit shorter than recent ones, but it's no less exciting. This 911, complete with it's sweet-sounding exhaust is the kind of simple, entertaining thing we can watch over and over. Scroll down for the full video.

2015 Porsche Cayenne S Quick Spin

There are sporty SUVs, but until the Macan came along, the Porsche Cayenne was arguably the only pure definition of a 'sports SUV, a la sports car. The second-generation Cayenne is now five years old, but still looks fresh. It's handsome without obvious effort, especially with the optional 21-inch 911 Turbo wheels. The Cayenne S replaces the old, 400-horsepower, 4.8-liter V8 with the brand-new, Porsche-developed 3.6-liter twin-turbo V6. This engine is quickly proliferating through the range – it powers the current Panamera S and the Macan Turbo. That former 4.8-liter started life as a 4.5-liter with 350 horsepower way back in 2002, specifically developed for the Cayenne, and to the end it remained a potent engine. We tried the new forced-induction V6 with 420 hp earlier this year in the Panamera S, and other than a soggy exhaust note it maintained the character of the former V8 sport sedan, with lusty power and hasty delivery. So, how's it do in the Cayenne? Driving Notes The Cayenne S version of the TT V6 gets 420 hp and 406 pound-feet of torque. That means there's 37 more lb-ft than the previous V8, and 22 more lb-ft than in the new Panamera S. Yet the 607-pound difference in curb weight between the Panamera and Cayenne means the V6 has a heavier load to lift here. And it shows – the instant response is dulled. Stomping the right foot gets the eight-speed transmission rappelling through gears to provide a little kick, but real gumption doesn't come until the turbos kick in. We're maybe talking about a second of pause compared to the Panamera, but a noticeable second. Perhaps a small price to pay for slightly better fuel economy, if you really care about such in your 420-hp SUV. Part of why we notice that second is that the Cayenne S is so right-now everywhere else that any perceived hesitation gets extra attention. It offers a specific adjustability that many sports cars don't have, with one button adjusting the three-mode air suspension and a separate Sport button tweaking the steering, throttle, gear changes, and traction control. With Sport keeping all the horses at the ready and the optional Porsche Torque Vectoring holding things steady, you don't need to step up to the GTS trim to get immediate acceleration, crisp steering, flat cornering at very un-SUV-like speeds, and tremendous stopping power from a total of 20 brake pistons. That said, the exhaust note here could also use a shot of Bruce Banner's gamma rays.