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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Porsche's 959 is still poster-worthy after all these years

Today, we have the Porsche 918 Spyder. Before that, there was the Carrera GT. While both of those cars are dramatic departures from the traditional, rear-engine Porsche formula, they owe their very existence to another wild child of the iconic German brand - the 959.
Like so many of the great performance cars of yesteryear, the 959 was a homologation special, built just so Porsche could go racing in the clinically insane Group B rally series. Fewer than 400 959s hit the streets, but those that did were some of the most advanced cars of the 1980s. A rear-mounted, twin-turbocharged flat-six sent its power through a still-rare all-wheel-drive system, creating a race-inspired rocket that was, for a short time, the fastest production car on the planet.
Xcar has the story of the 959, from its inception to its conquest of the Paris-Dakar rally, which is interspersed with a drive of the legendary coupe. Scroll down for the full video.

World's largest toy car collection is in Beirut, and it's remarkable

It's common for auto enthusiasts to have a few miniatures of their favorite cars around their home or office. They provide a respite of happiness knowing that if you can't have the real things, at least you can look at them in miniature. However, Billy Karam of Beirut, Lebanon, has taken collecting toy cars to its extreme. His collection of over 30,000 model cars and 400 dioramas is certified by the Guinness Book of World Records as the world's largest collection of car toys. "You cannot buy the big ones, so you buy a thousand of the small ones instead," says Karam in the video. Karam is a former amateur racing driver with a weakness for all things Porsche, and many of his dioramas depict races that he drove in or attended. Looking at them gives him a chance to relive the experiences again, but unlike a photo or video, they are right there in three dimensions. Scroll down to watch this astounding Cool Hunting video narrated by the collection's captivating owner. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Cool Hunting Video: World's Largest Toy Car Collection from Cool Hunting on Vimeo. News Source: Cool Hunting via VimeoTip: Reilly Toys/Games Porsche Videos Guinness World Records diecast toy car car collection