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Porsche 919 Hybrid revives Porsche's factory Le Mans efforts

After months of teasing with camouflaged testers, Porsche has finally unveiled its prototype entry for the 2014 World Endurance Championship, the 919 Hybrid. Porsche, you may recall, hasn't had campaigned a factory team at Le Mans in years, so the 919 is nothing less than their recommitment to endurance racing.
Combining a 2.0-liter V4 (yes, a V4) that revs to 9,000 rpm, the 919 produces around 500 horsepower with a pair of energy recovery systems. The first system recovers the heat energy from exhaust gasses as they pass through an electrical generator, while the second system is a bit more familiar. Using a setup similar to what is found on the production 918 Spyder, a generator on the front axle recovers kinetic energy from the brakes, which is subsequently stored in a battery system. That power can then be sent to the front wheels at the driver's command, effectively turning the 919 into an all-wheel-drive racecar.
Despite these various forms of motivation, Porsche doesn't claim to be seeking outright power supremacy, with Chairman Matthias Müller saying, "In 2014, it will not be the fastest car that wins the World Endurance Championship series and the 24 hours of Le Mans, rather it will be the car that goes the furthest with a defined amount of energy. And it is precisely this challenge that carmakers must overcome. The 919 Hybrid is our fastest mobile research laboratory and the most complex race car that Porsche has ever built."

Muffler Man gets racing suit to mark progress on Porsche Experience Center

In a dramatic change of careers, a fiberglass Muffler Man statue on the side of a busy Los Angeles freeway, formerly known as "Golf Guy," traded in his clubs for a Porsche driver's suit a couple days ago. It's no coincidence, as he's standing on land that the German automaker bought from the Dominguez Hills Golf Course a couple years ago to build its west coast Porsche Experience Center - which will be complete with a test track, restoration and maintenance facilities, a cafe and restaurant, a home for Porsche Motorsports North America and more, when it's finished in the fourth quarter of 2014.
The Porsche Muffler Man will serve as the gatekeeper to the 53-acre center and overlook the test track on the side of the 405 freeway. We can't think of a better job for a fiberglass giant that used to watch golf all day than to watch Porsche road cars and racecars getting wrung out on a test track in the middle of LA. Since Muffler Men are quite adaptable, we're sure this one will fit into his new role in no time - just as easily as he can double as Paul Bunyan.
Check out the press release below for more information on the Muffler Man and the experience center, which could be the ultimate adult playground when it's finished.

Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.