1984 Porsche 911 Targa on 2040-cars

Auto blog

KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

Porsche (finally) unleashes full, official details on 918 Spyder

Porsche has finally let released all of the details on the 918 Spyder, the German brand's challenger to the McLaren P1 and Ferrari LaFerrari, after months of leading our poor, performance-loving hearts on. The covers were lifted at the Volkswagen Group night, an enormous precursor to the Frankfurt Motor Show, and include a massive, 11,000-word press release that's attached at the bottom of this page.
The 918 Spyder features a mid-mounted, dry-sump-lubricated, 4.6-liter V8 engine that generates 608 horsepower when left to its own devices. Combined with a trio of electric motors, which produce 286 hp, the total system horsepower for the 918 Spyder rests at 887 ponies. That's less than the McLaren P1 (903 hp) and the LaFerrari (949 hp), but the Porsche is also likely to be a bit cheaper, starting at $845,000, while the McLaren will be in the seven-figure range for certain, and it will more than likely be joined by the LaFezza.
The 918 Spyder counters with a 2.8-second jog to 62, a 7.7-second run to 124 and it will hit 186 in 22 seconds.

Porsche 960 could come with quad-turbo flat-eight engine

Getting a bead on the target that is the so-called Porsche 960 is not easy, as the target keeps moving. First labeled the 960, then the 961, and now back to being called the 960, it is Porsche's take on a supercar specifically aimed at Ferrari - the latest report in Automobile says that Porsche's internal moniker for it is "FeFi," which stands for "Ferrari Fighter." Because it is expected to cost as much as the top-tier V12 Ferrari, Porsche wants the engine solution to justify the price tag. That means, according to author Georg Kacher, a 3.9-liter, quad-turbo flat-eight engine with 650 horsepower.
Last summer, the engine was mooted to be a twin-turbo flat six. A few months later, the rumor was that it would use the 4.6-liter V8 from the 918 and have about 570 horsepower. This new mid-engine configuration would be quite the leap, giving the 960 more power than the 918 Spyder (pictured) and 911 GT2 RS, and utilize other tech features like four adjustable camshafts and "a complex multistage intake manifold." In this scenario, power would be run through a seven-speed dual-clutch transmission and all-wheel drive.
Build materials are still slated to be a hodgepodge of materials including aluminum, steel, carbon fiber, titanium and magnesium. The boosted flat-eight, all-wheel drive and a 3,000-pound weight could get the 960 from zero to 60 miles per hour in just 2.5 seconds. Since it is looking squarely at Ferrari, the idea that the 960 will be a "four-door coupe" can probably be put to rest. For now.