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Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche Supercup racer dies in crash in Australia

Even with great strides made towards increasing the safety of motor racing, fundamentally it's still a dangerous sport. And now it has claimed another life.
That life belonged to one Sean Edwards, an accomplished GT racing driver. Edwards was killed at Queensland Raceway in Australia, riding shotgun in a Porsche 996 GT3 while acting as instructor. The driver was airlifted to hospital with critical injuries. Sean Edwards was 26.
The son of former F1 driver Guy Edwards (whose car he drove in the filming of Rush), Sean won the European GT3 Championship in a Porsche 911 GT3 Cup and drove a Mercedes-Benz SLS AMG GT3 to repeat victories at the 24 Hours of Dubai as well as this year's Nürburgring 24 Hours. Edwards had been competing in the Porsche Supercup, whose standings he currently leads with just two rounds to go, and could be crowned champion posthumously.

Porsche 918 Spyder recalled over bad wiring harness

An investigation of customer concerns has led to a global recall of the Porsche 918 Spyder, including 223 units in North America. The carmaker said that a carbon fiber component can damage a radiator fan wiring harness, so it is contacting owners directly to have their cars brought in for a service inspection. The issue affects cars built through the end of April 2015; cars built after that use a revised design. Dealers will remount the wiring harness, a process that should take half a day. You'll find more information in the press release below. Related Video: Porsche recalling 918 Spyder models for service inspection Precautionary recall: affected customers will be contacted directly Atlanta. Porsche has issued a global recall for 918 Spyder models that have already been delivered. This precautionary recall for a service inspection affects 223 vehicles in the United States. This is because the electric wiring harness for a radiator fan in vehicles manufactured up until the end of April 2015 could be damaged by a carbon-fiber component. The wiring harness will be examined and optimally remounted in the work shop. The cause was identified following a detailed examination of inquiries. Corrective measures have subsequently been taken in manufacturing. The owners of the affected vehicles will be contacted directly by Porsche Cars North America. The service visit, which will be free of charge, will be arranged as quickly as possible and the inspection will likely require the vehicle to be left in the shop for half a day. Featured Gallery 2015 Porsche 918 Spyder: First Drive View 51 Photos Image Credit: Copyright 2015 Porsche / AOL Green Recalls Porsche Safety Convertible Hybrid Luxury Performance porsche 918 spyder