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Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.

Porsche CEO Oliver Blume will be installed as head of the VW brand

Volkswagen Chief Executive Herbert Diess is planning to promote Porsche CEO Oliver Blume to take over as the head of the VW brand, according to a report from Auto Motor und Sport. Citing company sources, the German site said Bernhard Maier, who currently sits at the head of VW's Skoda brand, will lead Porsche in Blume's place. A shuffle at VW isn't surprising. The last thing Volkswagen needs as it transitions away from its long-running "clean diesel" TDI fiasco and into a clean electric ID future is negative press surrounding its burgeoning electrified lineup. Unfortunately, the ID.3 launch has been marred by software issues, with Manager magazine citing company engineers saying "the basic architecture was developed too hastily." Because of that underlying issue, various modules "often do not understand each other" and suffer dropouts. The brand-new eighth-generation Golf launch was also troubled and pushed back due to software problems. And more recently, Volkswagen was forced to pull an advertisement after admitting it was racist and insulting. That marketing misstep, according to the report, will lead to the firing of Chief Marketing Officer Jochen Sengpiehl. Related Video:

Parents of terminally ill child sue after son dies following make-a-wish-style ride

Some stories are so sad and depressing, they make you want to go back to bed and pull the covers over your head. This is one such story. 14-year-old Raphael Wittman was suffering from an unspecified form of terminal cancer when he was invited by the children's cancer charity Kinder Krebs Hilfe to a charity drive organized by Porsche Forum Austria. During the drive, the Porsche Boxster Wittman was riding in was involved in a head-on collision. Both of his legs were broken and he bit off his tongue in the wreck. He died seven weeks later, in a Vienna hospital. Now, his father is suing the charity, claiming that the accident robbed his son of the will to live.
"The accident set off a chain of events starting with the doctors putting him on new medication for the cancer he had. He was always a fighter, but suddenly he was saying that he was not going to fight any more," Franz Wittman told Austria's Kurier, according to The Guardian. "We would have had a wonderful last time together [on vacation] but it never happened because of the accident."
Father and son were originally planning to go to Tenerife to spend time together, although those plans were cancelled following the accident.