Auto blog

Porsche Cayenne, Panamera production halted by flooding

If you recently ordered a Porsche Cayenne or a Panamera, delivery may take a little longer than originally expected. Automotive News reports that production of both models has been temporarily halted at the Porsche assembly plant in Leipzig, Germany as the result of supply shortages caused by flooding in the nearby Czech Republic. The reason for the stoppage is that the body of the Cayenne - currently Porsche's best-selling model - is produced at a Volkswagen plant in the Czech city of Bratislava and shipped by train to Leipzig.
The report does not indicate why Panamera production has been stopped - that the five-door's body is made at a separate location in Hanover, Germany. However pre-assembly will continue on these models. At full capacity, the Leipzig plant can produce about 450 vehicles per day, and it isn't clear how long this weather-related stoppage will last.

Petrolicious details why the Porsche 911 is something special

The Porsche 911 is a special car, if for no other reasons than it's been continuously produced since 1964, with nearly every generation regarded as being at or near the top of its class. But why the rear-engined icon has done so well among enthusiasts and regular drivers alike can't always be explained easily. To truly understand the 911, you have to experience the whole package, and that means driving one.
While just about every publication has raved about the Porsche, commercial director, race driver, photographer and 911 owner Jeff Zwart explains to Petrolicious why he was drawn to the legend as a young child, and why he still loves them today.
Zwart's professional and personal life are inextricably linked to the 911, and hearing him talk about the car and its history makes for fascinating viewing. Watch the video below to hear Zwart's story and see him drive a couple examples from his collection: an early 911 and the 964-generation Carrera 4 he won Pikes Peak with for the first time - a car that happens to be equipped with the 959 Paris-Dakar's fascinating torque-split transmission. Enjoy!

Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.