1961 Porsche 356 Cabrio on 2040-cars

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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Xcar considers the Porsche 911 GT3's PDK

Porsche ruffled some feathers when it unveiled the latest 911 GT3 a couple of years ago with a dual-clutch transmission instead of an old-school manual. The rationale was (and remains) that the PDK makes the enthusiast's Elfen faster than it would be with a stick. The purists scoffed, but Zuffenhausen held firm – and even did the same with the even more hardcore GT3 RS. In its latest video, the boys at Xcar set out to find out if the GT3 with its fancy automated gearbox is as good as the previous model (or as good as the current model could be) with a manual – and took in some of the track toy's other trickery while they were at it. Check out the video above to find out what conclusion they reached.

Our hats are off to Porsche's 2014 911 Turbo Cabriolets

Porsche has just debuted its two latest decapitated rocket sleds today at the LA Auto Show, the new 911 Turbo Cabriolet and Turbo S Cabriolet, which share their coupe counterparts' 520-horsepower and 560-hp 3.8-liter twin-turbocharged flat-six engines. That kind of power ought separate a lot of hats (and toupees!) from heads.
The rear-engined Porsches put their power down through all four wheels, which allows them to launch from 0-60 in 3.3 seconds or less (the Turbo S Cab takes just 3.1 seconds), and both of them top out at 195 mph.
The 911 Turbo Cabriolet starts at $160,700, while the Turbo S Cabriolet can be had for a grand total of $193,900 (plus $950 for destination). Is the S model's 40 extra horsepower worth $33,200? We're not so sure, but we imagine Porsche won't have any trouble selling it.