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Porsche's high-tech 'mirror' turns every car into a Macan

Porsche calls it the "Magic Mirror," but it's less a reflective device and more 12 high-def screens that track drivers pulling into the valet area at a mall in Los Angeles. As they pass the screens in their cars, they get to see what they'd look like pulling up in a Macan, Porsche's newest and smallest crossover. It could be considered the experiential evolution of a prior campaign that let people imagine how a Porsche would look in their driveways, an idea that was taken even further by a dealer in Toronto a few years later. Check out the video to see how it was done and how it was received.

Porsche goes Platinum with special edition Cayenne

The other day, Porsche announced a new special edition of the Cayenne. We didn't pay it much heed because it appeared to be exclusive to Europe (or, at least, markets other than ours), but now Porsche has announced its availability in North America, as well.
It's called the Platinum Edition, and it's available exclusively on the entry-level models with either the 3.6-liter V6 or 3.0-liter turbodiesel V6. You can tell the special edition apart from any other Cayenne by the silver details (accenting the grilles, window trim and rear spoiler) and its two-tone black and beige leather interior. But what makes it a compelling choice is the long list of equipment, which Porsche has identified as the most requested options and fitted them as standard, including the eight-speed Tiptronic S transmission, Power Steering Plus, Park Assist, Convenience Package and Bose audio.
Pricing starts at $63,300 for the Cayenne Platinum Edition, or $66,900 for the Cayenne Diesel Platinum Edition. That represents a premium of approximately $13,000 over a bone-stock model, but actually saves you a few grand if you were going to select all those options anyway. Check out the press release below for all the details.

Porsche reveals new 911 Turbo Cabriolets, starting from $160,700*

Porsche has come a long way from the days when its entire model line revolved essentially around the 911, but its prototypical rear-engined sports car is still what it's known for best, and still keeps the German automaker pretty busy. With a seemingly endless array of variations on the theme, the 911s just keep on coming until a new generation arrives and then it starts all over again. And what we have here is the new king of the hill (for now, anyway).
Set to debut at the Los Angeles Auto Show a little less than two months from now are the new Porsche 911 Turbo Cabriolets. And no, that's not a typo: that's cabriolets, plural, because what you're looking at are two new models. First up is the 911 Turbo Cabriolet, whose 3.8-liter twin-turbo flat-six develops 520 horsepower, driving the droptop to 60 miles per hour in 3.3 seconds. That's Porsche's claim, and we have a feeling it's a bit conservative. But if that's still not enough, the 911 Turbo S Cabriolet adds an extra 40 hp for a total of 560 to drop the benchmark acceleration run down to 3.1 seconds.
That makes the new topless Turbos 30 horses stronger and 0.2 seconds quicker than the respective models they replace, but the weight penalty involved with replacing a fixed roof with a folding one (and the necessary structural reinforcement) does make the new 911 Turbo Cabs a smidgen more lethargic than their contemporary coupe counterparts, which run the gauntlet in 3.2 and 2.9 seconds in standard Turbo and upgraded Turbo S specs, respectively. They only lose a single tick on the top speed, though, which clocks in at a follicle-tickling 195 mph in either spec. Otherwise the specifications are as identical as you might expect.