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Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Jay Leno puts carbon fiber wheels to the test on a Porsche 911 GT3 RS

Jay Leno's Garage usually focuses on looking at cars new and old, speaking to their owners and then Jay taking a drive to see what he thinks. However, Leno throws his usual shtick to the curb this week to do a full product test of the carbon fiber wheels from a company called Carbon Revolution. If you're not interested in hearing about wheels for 18 minutes, don't worry. They get mounted on a Porsche and are tested back-to-back with stock wheels, and Leno takes the 911 for a track test, too.
While carbon-fiber wheels aren't exactly a new idea, Carbon Revolution's goal is to create a lightweight, one-piece product that can be mass produced. The company even claims that it already has a deal with an OEM automaker to offer them on a vehicle in a few years. The key to the technology is that it doesn't need an expensive autoclave to be made.
In the meantime, the company's carbon fiber wheels are available as an aftermarket option for about $15,000 a set, according to the video. They weigh in at about 15.5 pounds each and offer OEM-levels of stiffness, so they could cut some unsprung mass off of a performance car. Watch here as Jay and his mechanic Bernard lap Willow Springs and give their feedback about what they think of this cutting-edge technology.

Production Porsche 918 Spyder images leak out of Chinese patent office

A few images of what looks to be the production Porsche 918 Spyder are here to say hello, courtesy of a patent office in China. If these provide an accurate look at what the hybrid supercar will look like, there are a few differences between it and the latest examples of the pre-production prototypes our spy shooters have seen.
The jerry-rigged turn signals inside the headlight enclosures and on the front fenders on the prototype are replaced with more polished units inside the headlamps located underneath the main beams. Behind that, the door handles have been swapped from horizontal latches on the door to vertical openings located just behind the door shutline.
We've also seen a Martini-liveried version of the 918 Spyder that has extra carbon elements that don't appear on this car. It was at the Nürburgring with carbon lips on the front fenders and another carbon element that hung from the rear fenders and ran down to the rear diffuser. When we saw the car on our Deep Dive piece, the front lips were gone but that rear piece remained, and we can't tell from the brochure and options sheet that we've seen so far what it comes with. The wheels from the concept and the green brake calipers, minus the polycarbonate covers, should be the standard fitment while the ten-spoke magnesium wheels will be a 29,750-euro (about $39,000 US) option.