Beauitful 2006 Pontiac Solstice,, Very Low Miles on 2040-cars

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Looking Back At Oprah's Free-Car Giveaway 10 Years Later

Molly Vielweber's Pontiac G6 appears unremarkable at first glance. It wears forest green paint, rolls on five-spoke aluminum wheels, and it has a sizeable scrape in the driver's side door, the scar of a decade's worth of hard use. You wouldn't notice it parked at a big box store or cruising on the highway. Pontiac made hundreds of thousands of G6s in the 2000s, and a lot are still on the road. It's unremarkable in every way except for the front license plate, which reads, "Oprah 6." But this is not just any G6. This car is a part of television history. Vielweber won her G6 10 years ago at a taping of The Oprah Winfrey Show, when Oprah kicked off her 19th season in dramatic fashion by giving all 276 members of the studio audience a free car. It was an unprecedented stunt that changed lives, generated controversy and ultimately failed to provide enough of a marketing lift for Pontiac, which would be shuttered just over five years later. September 13 marks the 10-year anniversary of the memorable event, which caught everyone, including audience members, by surprise. In a masterful display of showmanship, Oprah dialed up the suspense to match the enormity – and cost – of the event. First she gave away 11 cars, which would have been a landmark TV promotion by itself. But then she coyly announced: "I've got a little twist." Models circulated throughout the audience carrying silver platters loaded with white boxes wrapped in red ribbon. One contained a set of keys, Oprah implied, for another audience member to win the final car. "Do not open it. Do not shake it," she commanded the crowd. Finally, with the suspense built to a fevered pitch, everyone opened their box. They all had keys. "You get a car! You get a car! You get a car! You get a car! Everybody gets a car!" Oprah exclaimed. "Everybody gets a car! Everybody gets a car!" This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Everybody did get a car. But not everyone kept it. William Toebe attended the show with his wife, Jillaine, and he immediately thought of the tax implications, which stretched to $6,000 or more for some audience members. It was a tough reality for many in the audience that day, some of which had been selected based on their need for a new car. "That responsible part of me stepped forward and wondered 'where am I going to get the money to pay the taxes?'" he recalled.

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

Junkyard Gem: 2007 Pontiac G6 GT Convertible

GM's Pontiac Division sold its first convertibles during the 1927 model year (just a year after the division's creation), then proceeded to offer memorable drop-tops for most of the following 83 years. The best-selling convertible to bear Pontiac badges during our current century was the retractable-hardtop-equipped G6, available from the G6's introduction in 2006 through the second-to-last model year of 2009 (the Sunfire convertible was available just through 2000, while the Firebird convertible vanished with the demise of the slow-selling Firebird itself after 2002). Here's one of those G6 GT convertibles, found in a Denver-region boneyard after a crash ended its driving career. Mashed right front, popped airbags. This sort of damage might have been worth repairing in 2009, but not today. The 2007 G6 was available as a coupe, sedan, or convertible. All the convertibles had the GT trim level and the 3.5-liter V6 and its 224 horsepower. The MSRP on this car was $28,750 (about $42,325 in 2022 dollars), making it the most expensive G6. The power hardtop roof folded up into the trunk, leaving 1.8 cubic feet of trunk storage space with the top down. This Karmann-designed roof system made the interior much quieter than that of a traditional soft-top convertible. All G6s were built at Orion Assembly in Michigan, where Chevy Bolts are born today. The G6 was built through the 2010 model year, making it one of the very last Pontiac models (the Vibe also made it to 2010, though it was really a Toyota Matrix). In hindsight, 2007 turned out to be an ominous year for GM.