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STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

Saturn Vue ignition switch leads to new group of GM recalls totaling 312k

General Motors has another spate of recalls to announce. This time they cover 312,280 vehicles worldwide, including 269,041 of in the US, in a total of six campaigns. In 2014, the automaker has recalled 29,079,765 vehicles worldwide, with 25,754,356 of those in the US.
The largest among them covers 215,243 units of the Saturn Vue from 2002-2004 model years worldwide, 202,115 in the US. It's possible for the for the key to be removed even when the ignition isn't in the OFF position. The company knows of two crashes and one injury caused by this problem. Dealers are checking the parts and replacing the ignition cylinder and key set, if necessary.
Next is 72,826 models worldwide (48,059 vehicles in the US) of the 2013 Cadillac ATS four-door sedan, 2013 Buick Encore and 2013 Chevy Trax in Canada. It's possible that the for lap belt pretensioner to retract but not to lock, which could increase occupant movement during a crash. Both front, outboard lap belt pretensioners are being replaced, and a stop-sale is in effect on unsold models until the problem is repaired. There are no known crashes or injuries, though.

This massive 'Knight Rider' KITT model costs over $1,400

A new model of the famed Pontiac Firebird from the 1980s TV show Knight Rider is here, and it's massive. The shadowy flight into the dangerous world of this subscription-based kit by DeAgostini will result in a car that measures nearly two feet long, cost more than $1,400, and take you over two years to complete. For years, subscription-based model kits have been a tradition for hobbyists in Europe and Asia. Should you sign on, each week you'll receive a package in the mail that includes a few parts for the model and some literature on the subject. Usually there are additional collectibles and accessories, like a display case. The DeAgostini KITT kit, for example, begins with the hood for the first issue. The asymmetric bulged and scooped body panel comes with a several smaller body pieces and a small screwdriver. Issue two comes with the front fascia, KITT's red scanner light, and three of the six driving lights. Issue three gives you a tire, wheel and brake components for one of the four corners. And so it goes. When all is said and done, you'll receive 110 such packages over a span of so many weeks. In other words it'll take two years and one-and-a-half months to complete the black, 1:8 scale Pontiac. There are some discounted prices for the first few issues to get you hooked, but once you get settled in the regular price for each issue is ˆ10.99 ($13.36 USD). Here's a preview the 16-page pamphlet that accompanies the first issue. By the end, you should have a pretty comprehensive compendium of the Knight Rider series as well. The issues are available on newsstands, but subscribers get additional gifts — two 1:43 scale models, one of KITT and one of his nemesis KARR. And for an additional ˆ1.00 per issue, you'll receive an acrylic display case. As for the Knight Industries Two Thousand itself, the car appears to be incredibly detailed. As depicted on the DeAgostini website, the hood, doors, trunk and T-top roof panels all open. The red scanner lights up, the rear license plate rotates for three options, and there even seems to be a watch that commands the model to speak some of KITT's catch phrases. Knight Rider — or Supercar as it was called in Italy — told the episodic story of a former police officer, Michael Knight, who fought crime with his A.I.-powered car. As such, the TV car and the the model have a heavily computerized (by 1980s standards) dashboard and yoke steering wheel.