1967 Pontiac Firebird Base Convertible 2-door 6.6l on 2040-cars

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GM doing fine at retaining Pontiac owners

This isn't the first time we've reported positive news about General Motors retaining former Pontiac owners. Get a few more stories like this latest report from Edmund's Auto Observer, and it will mark an ongoing positive trend for GM. Edmunds.com crunched the numbers to see how well the General is hanging on to customers after shutting out the lights at Pontiac, and it found that nearly 40 percent of Pontiac owners stayed with a vehicle from a General Motors brand.
The numbers are a little lower than an earlier R.L. Polk & Company study, but Edmunds says General Motors is keeping more former Pontiac buyers than it has since 2007. Most are turning to vehicles from Chevrolet, especially during January and February of 2011, when GM incentivized Pontiac owners to stay under the umbrella. Those moves seem to have worked, and 28.1 percent of Pontiac owners trading up made the jump into a Bowtie.
Buyers that have gone elsewhere have largely stayed loyal to Domestic automakers, with Ford picking up the most conquests from Pontiac, with 9.4 percent switching. Toyota and Honda picked up 7.4 percent of the pool of former Pontiac drivers. The numbers are defying any predictions that Pontiac buyers would completely exit the General Motors fold, and have climbed up closer to parity with the retention figures of other GM brands from a 2009 low of only 16 percent retention.

1939 Pontiac Ghost Car commands $308,000 at auction

For the 1939 World's Fair, Pontiac built a Deluxe Six bodied in Plexiglass. Part of the Previews of Progress pavilion in which General Motors' Futurama showed off what was to come in the world of autos, the 'invisible' Pontiac is credited as the first transparent car in America. And there were no shortcuts taken with its body: the Plexiglass form was fabricated by the company that brought the material to market in 1933, Rohm & Haas.
The see-through sedan was sold at RM Auctions' St. John's auction in Michigan on July 30, fetching $308,000. Not bad appreciation for a domestic oddity that cost $25,000 to build when new. You can check out the high-res gallery of its innards, including copper and chrome metalwork and white moldings and wheels, and get the exhaustive details on it after the jump.

Drive plays Smokey, Bandit with turbo Trans Am

The modern trend for powertrains can be summed up with the simple maxim: cut displacement and add forced induction. Whether you are looking at the just-introduced 2016 Chevrolet Cruze or a BMW M3, this adage holds true. However, Pontiac's attempt at the idea goes all the way back in 1980 with the Firebird Trans Am and its turbocharged 4.9-liter V8. Drive's Mike Musto takes out a 1981 example to explain what makes this largely forgotten muscle car so special, and it certainly isn't performance. While a 4.9-liter V8 might sound like a lot in the modern world, keep in mind that only few years before the second-generation Trans Am was available with up to a staggering 7.5-liters of displacement. Turbocharging of road cars in the early '80s was quite archaic by today's standards, and the Firebird only managed around 200 horsepower with this mill. Without much go, the turbo Trans Am made up for a lack of power with lots of show. As Musto points out, the famous flaming chicken adorns practically every surface you can see on the coupe, and boost lights on the hood illuminate when the turbo is spinning. Musto still finds a lot to like about the turbo Trans Am. He even calls it "Burt Reynolds as an automobile." Find out why the coupe is so special in this entertaining clip.