1969 Opel Kadett on 2040-cars

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Opel cutting work hours in two plants to avoid layoffs

Trying to make the best of a nasty situation for everyone involved, Opel has reportedly worked out an agreement with its Works Council and the IG Metall union to reduce working hours at two of its plants. From the end of September until the end of the year, there will be 20 days of short shifts and short working days for two Opel facilities: the Rüsselsheim factory that builds the Insignia and Astra and the Kaiserslautern component plant. About half of the 13,800 Rüsselsheim employees will be affected, including everyone but engineers, along with all 2,500 workers at Kaiserslautern.
The move helps keep people employed, and a German goverment program called Kurzarbeit - short work - will reimburse workers either 60 or 67 percent of their lost wages. Analysts commenting on the plan say, yet again, that it will not help the practically Europe-wide issue of overcapacity, which in the case of General Motors is said to equal the output of ten factories. Nor will it help Opel's slide: deliveries in the first half of this year are down 15 percent. The Adam subcompact and the promised restructuring can't come soon enough.

Opel reveals production Adam S pocket rocket ahead of Paris

General Motors makes plenty of performance machinery, but it isn't huge in hot hatches. The closest you can get Stateside is the Chevy Sonic RS, and, while a perfectly reasonable vehicle in its own right, let's just say it doesn't quite keep pace with its European and Japanese rivals. GM does make hot hatches, it just usually leaves them up to its Opel division to sell overseas. Like the new Opel Adam S.
Previewed at the Geneva Motor Show earlier this year, Opel has now announced the sportier version of its stylish city car to launch at the upcoming Paris Motor Show next month. The heart of the pocket rocket, pictured here with the optional Red n' Roll appearance package, is a 1.4-liter turbo four pumping out 150 horsepower - over 100 hp per liter and 50 percent more than the naturally aspirated version. That also puts it out ahead of the aforementioned Sonic RS (138 hp) and splits the difference between the Fiat 500 Turbo (sold as the base Abarth overseas) and the full-on 500 Abarth (595 in Euro speak).
Other upgrades, which you can read more about in the press release below, include a six-speed manual transmission, enhanced suspension, 18-inch wheels, OPC brakes, an upgraded body kit and an interior with Recaro buckets. All of which adds up to a 0-62 time of 8.5 seconds - which would see the Opel Adam S (and its Vauxhall counterpart) struggling to keep up with the competition, but leaving lesser versions of GM's stylish Euro hatch in the dust. Here's hoping a hotter OPC version is in the works.

Karl Lagerfeld in absurd Opel Corsa cat photo shoot making-of video

With his shock of white hair and penchant for wearing gloves and black sunglasses, fashion mogul Karl Lagerfeld isn't a hard guy to pick out of a crowd. But while he is best known for designing haute couture, Lagerfeld also has a passion for photography and his cat, Choupette. Both of them are being featured in bizarre advertising for the Opel Corsa in Europe, and a new, making-of video makes the whole process look even weirder.
Choupette, which has its own Twitter page, is moved around the Corsa, and Choupette going from looking vaguely scared to occasionally bored and even just angry at everything that's going on. It's hard to imagine pictures of a kitty selling many Opel hatchbacks. However, everyone here appears to be taking the photo shoot very seriously, and the stern mood just makes the proceedings seem that much more absurd.
Of course, if the Internet has proven anything, people love looking at cats, and getting Lagerfeld to shoot the car makes sense. He has done similar advertising before but has moved down the price ladder with each new job. In 2007, he shot a calendar of the Audi R8 exclusively for owners of the supercar. The designer returned a few years later with Volkswagen to advertise German special editions of the Polo, Golf and Golf Plus.