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Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?

Nissan itself will be indicted alongside Ghosn, report says

Prosecutors in Tokyo are expected to file charges against Nissan itself alongside an expected indictment against former Chairman Carlos Ghosn as part of the ongoing financial misconduct case. That's according to a report from Japan's Nikkei business daily, which does not identify its sources. Charges are also likely against Greg Kelly, a member of Nissan's board of directors who was taken into custody with Ghosn Nov. 19 after Japanese authorities questioned the former chairman aboard a corporate jet at the Tokyo Haneda airport. Monday is the deadline when prosecutors must either indict the two executives, release them or arrest them on new allegations. Both men are accused of under-reporting salaries in five annual reports that stretch through the fiscal year that ended in March 2015. The Nikkei says they'll also be arrested on new allegations of misstating financial information for the subsequent three business years. Nissan would be charged for not preventing the alleged crime. Both men have reportedly denied the allegations. In response to the Nikkei report, a spokesman for Nissan told Automotive News the company had "identified serious misconduct related to the reporting of Mr. Ghosn's compensation" and was cooperating with investors. The turmoil over Ghosn prompted the automaker to scrap plans to unveil a long-awaited longer-range Leaf electric car at the L.A. Auto Show last week. Ghosn is accused of conspiring to understate his income by about half the 10 billion yen (about $88 million) over the period. Reports say the issue relates to deferred compensation that Nissan CEO Hiroto Saikawa reportedly signed off on but may not have understood. The company didn't report the deferred compensation in Japanese securities filings as it is required, since the money is considered a future liability against the company. Automotive News cites an unnamed source who says Nissan has identified some $80 million in unreported deferred compensation promised to Ghosn. Nissan's board voted Nov. 22 to oust him as chairman, and Mitsubishi followed suit days later. Ghosn remains the CEO and chairman of Renault, however. Under Ghosn's guidance, Nissan and Renault joined forces in 1999 when Nissan was teetering toward bankruptcy. Mitsubishi joined on in 2016, with all three members able to jointly develop products and control costs. He had reportedly been pushing for deeper ties, including a possible merger between Nissan and Renault at the urging of the French government.

Nissan announces 5-year/100,000-mile bumper-to-bumper warranty for commercial vehicles

Nissan is a relative new-kid when it comes to the commercial van market in the US, with its commercial vehicles division only introducing the first NV vans in February 2011. But Nissan isn't letting its newcomer status keep it from challenging the established players in the segment. The company's latest shot over competitors' bows is announcing that, starting for the 2014 model year, its NV Cargo, NV Passenger and NV200 Compact Cargo vans carry a best-in-class, five-year/100,000-mile bumper-to-bumper warranty. Their powertrain coverage also gets a 40,000-mile increase to five years/100,000 miles.
The new warranty is a huge leap over adversaries in the segment and should lure in some buyers looking for a longer term of coverage. The Mercedes-Benz Sprinter, Ram ProMaster, Ford Transit and Transit Connect all carry a three-year/36,000-mile bumper-to-bumper warranty. The Fords offer five years and 60,000 miles of powertrain coverage, while all of the others increase that to 100,000 miles. Until this announcement, Nissan had the standard thee years of coverage, as well.
The Japanese automaker is clearly hungry to grab a bigger piece of the commercial van pie. Its heavy-duty NV vans have a relatively small 5.3 percent market share in their segment as of May 2014, according to the company's figures, but the NV200 is doing better with a 19.4 percent share. The division as a whole is on the upswing, though, with sales up 88 percent so far in 2014. With just a few years under its belt, Nissan Commercial Vehicles seems unafraid to challenge the status quo in the segment. Let's see how buyers respond. Scroll down to read the full announcement about the new warranty.