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Nissan sells 3,117 Leaf EVs in May, climbs over 3,000 for first time ever

Chalk up a big win for the Nissan Leaf. In May, the world's most popular electric vehicle sold a record 3,117 units, the first time any pure electric vehicle has sold over 3,000 units in a month in the US (unless Tesla managed that feat but rolled the number into a quarterly report). This marks the 15th month in a row of record Leaf sales and the seventh where the Leaf was the top EV seller in the US. The challenge bar is set for someone to step up to compete with this all-electric wunderkind. Chevrolet did sell over 3,000 Volts once, in August 2013. The Leaf's one long-standing competitor, of a sort, is the Chevy Volt, which used to regularly outsell the Leaf but moved only 1,684 units in May. That's still an increase of 4.8 percent over 2013 but is part of a 4.5 percent decline in year-to-date Volt sales for 2014 compared to last year. The last time the Volt outsold the Leaf was October 2013. Chevrolet did sell over 3,000 Volts once, when it moved 3,351 in August 2013. Let's take another look at those 3,117 Leafs sold last month. They represent a 45.8 percent increase over May 2013, when 2,138 Leaf EVs were sold, so someone is doing something right in Japan and Tennessee. So far, Leaf sales in the US are up 36.4 percent year-to-date, to 10,389 EVs. That's just under half of the 2013 total, and it was accomplished in five months. In 2013, Nissan sold a total of 22,610 Leafs. Anyone want to hazard a guess where the total will be at the end of the year? As always, we'll have our detailed monthly sales write-up including other plug-in vehicles as well as hybrids and diesel car, up soon. For now, though, the big news is big Leaf sales. Read Nissan's press release below. Nissan Group reports May 2014 U.S. sales May 2014 May 2013 % Change Nissan Group Total sales (units) 135,934 114,457 +18.8 Nissan Division May sales 125,558 106,558 +17.8 Infiniti May sales* 10,376 7,899 +31.4 NASHVILLE, Tenn. – Nissan Group today announced total U.S. sales for May 2014 of 135,934 units, an increase of 18.8 percent over the prior year and a May record. Nissan highlights: Nissan Division set a May record at 125,558 sales in the month, an increase of 17.8 percent. This marks a monthly record for Nissan division in 14 of the last 15 months. May was the best-ever month for Nissan LEAF with 3,117 sales, an increase of 45.8 percent over the prior year. In May, LEAF passed 50,000 total U.S. sales since launch, further establishing it as the leader among electric vehicles.

Carlos Ghosn returns as president of ACEA

The European Automobile Manufacturers' Association (abbreviated ACEA in French) is an industry group representing all the biggest automakers in Europe, representing their common interests on the world stage. And as such it needs a leader, figurehead and mouthpiece to serve as its president, and for the second time the association's board of directors has chosen Carlos Ghosn.
Now if you're recognizing Ghosn as the CEO of Nissan and wondering what that has to do with European cars, it's not because Nissan manufactures much in Europe. In fact, it only operates has a handful of locations in Europe: one in the UK, one in Barcelona and one in St Petersburg. But you'd be wise to recall that Ghosn also serves as CEO of Renault, one of the biggest players in European automobile manufacturing. He also sits on the boards at Russian automaker AvtoVAZ (of which Renault owns 25 percent) and of his native Brazil's Banco Itaú, not to mention the advisory councils of a handful of universities - two of them from his ancestral hometown of Beirut. He previously served as president of ACEA in 2009, and was re-elected to replace outgoing PSA chairman Philippe Varin.
Alongside Renault, ACEA membership includes BMW, Daimler, Fiat, Jaguar Land Rover, PSA Peugeot Citroën, Volkswagen and Volvo, along with the European divisions of Ford, General Motors, Hyundai and Toyota, as well as a handful of truck manufacturers.

Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?