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Nissan Kicks concept debuts in Sao Paulo [w/videos]

The Sao Paulo Motor Show only comes around once every other year, and Nissan - an automaker deeply vested in the Latin American market - isn't missing out on the opportunity to showcase a new crossover concept.
Called the Kicks concept, the crossover seems to slot in size-wise in between the Juke and the Rogue. Nissan isn't saying much about it, though, aside from its having drawn its inspiration from Brazil with a "satin titanium" finish and bright orange trim - the former taking its cues from Sao Paulo and the latter from Rio.
While emphasizing its Brazilian character, Nissan also stresses that the concept's creation was "a product of global collaboration." So while it isn't saying anything about production feasibility, it is seemingly suggesting that if it were put into production - and as we stated previously, we think it just might - it could stand to be a global model and not confined strictly to South America.

Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]

Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling about the Altima. Granted, it races in the Australian V8 Supercars series, but that car really only shares its basic shape with the production version. So it may see surprising that the Japanese automaker is hoping to inject some drama into its midsize sedan with its new Ride of Your Life ad campaign.
The project is pretty clever. Nissan invited several people to the Horse Thief Mile circuit at Willow Springs Raceway for a ride in an Altima racecar. After a few laps with a professional driver around the course, they pulled into the pits, and the passengers got a big surprise. We won't spoil what happens for you. You can check it out in the video below.
The concept is somewhat similar to Toyota's thrill ride ads for the Camry last year. Both promotions try to show that that these four-door, family sedans can be more than just boring transportation. Nissan's commercials will begin airing on TV soon. The automaker hopes to excite potential Altima buyers ahead of its upcoming national sales event. Scroll down to watch the video to find out the big secret and read the full release about the campaign.

Nissan Resonance Concept gives glimpse of next Murano

The Nissan Resonance Concept has bowed at the 2013 Detroit Auto Show, giving the world a glimpse at the company's future design direction for crossovers. Specifically, the concept heralds what the next-generation Murano may look like once it touches down. Nissan has already confirmed the successor to the big crossover's throne will be produced in Mississippi for the first time. With a "floating" roof and dynamic head lamp arrays, the Resonance boasts a far more athletic appearance than the snub-nosed current generation. Inside, designers worked up a cockpit aimed at conveying what "the future of first-class space travel might be."
Nissan isn't saying what the upcoming Murano will have under the hood, but the Resonance boasts an all-wheel-drive hybrid powertrain with a small-displacement internal combustion engine and an electric motor. A lithium-ion battery delivers power while a CVT takes care of putting power to the wheels. Take a look at the full press release below for more information.