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A realistic approach to fixing Mitsubishi

There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.

Nissan raises base GT-R price to $101,770 for 2014

Nissan has announced a few pricing tweaks for the 2015 GT-R, one of which pushes the most basic variant past $100,000 for the first time. The 2014 cost of entry was $99,590, while the 2015 GT-R starts at $101,770.
The GT-R Black Edition, meanwhile, will demand $111,510, up from 2014's $109,300. The GT-R Track Edition retains the $115,710 asking price of the 2014 car. The price increases on the base and Black Edition come with some additional goodies that should soften the blow to pocketbooks, including a retuned suspension that promises a "more sophisticated ride," while LED headlights come standard. Bose Active Noise Cancellation has also been added to the 2015 GT-R, as has a new interior color option on the base model. For a full rundown of new goodies on the GT-R, check out our original post on the 2015 vintage.
Interestingly, the destination charge for the 2015 GT-R has climbed dramatically, from 2014's $1,000 to $1,595 for the latest car. We've reached out to Nissan to see why there was such a big increase, and will update as soon as we have an update.

Nissan NV200 Chicago Taxi looking for a #HailYes

Nissan may be loaning out its small van to General Motors for its Chicago Auto Show debut, but that doesn't mean that Chevrolet is the only one with new NV200-based wares to share. On the heels of launching its Taxi Of Tomorrow for New York City, the Japanese automaker is giving America's Second City a livery of its own.
Shown here in a green and white paint scheme that "expresses a modern take on a historically popular Chicago taxi color," this NV200 Chicago Taxi is the company's less-than-subtle bid to capture some of the city's cab business, which is estimated to have about 7,000 units in service. Nissan is urging the public to generate discussion on social media and hopefully capture local taxi fleet operators' attention with a #HailYes campaign.
Beyond its unique appearance, this NV200 appears untouched, which means it's still powered by a 2.0-liter four-cylinder engine backed by a version of Nissan's ubiquitous XTronic continuously variable transmission.