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GT-R takes on Altima V8 Supercar and Leaf Nismo in Nissan time attack special

One of the support races for the Clipsal 500 V8 Supercar race in Australia was a Nissan showcase in the form of a time attack challenge: at the starting line were the Nissan Leaf Nismo RC, a GT-R and an Altima V8 Supercar. The 80-kilowatt Leaf Nismo RC was given a seven-second head start on the 545-horsepower GT-R and a 26-second lead on the 600-hp Altima V8 Supercar in hopes that it could get around the 3.21-kilometer course first.
Nissan's not afraid to burn the Leaf Nismo RC's rubber at the track, recently letting video series Translogic hit the kerbs, and it's put it up against some competition, having raced a Tesla Roadster - and lost. The odds were a bit better this time, but it wasn't the finish the hosts expected. Now a race commentator, the driver in the GT-R, Neil Crompton, finished on the podium of the Toohey's 1000 race in an R32 GT-R in 1992.
You can watch the hard-fought time attack in the video below. Skip ahead to 3:43 if you just want the action, but Crompton's recap of every driver interview ever is worth a watch at 2:41.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Pickup sales may hit 2M units for first time since 2007

Even as fuel prices creep back up, trucks are still a hot item among new-vehicle shoppers. To see how popular pickup trucks still are, you don't have to look any further than how much effort automakers put into the continual one-upmanship of their trucks. Backing this fact up, USA Today is reporting that the segment could top two million sales this year - a total not matched since 2007, though still far from the pre-recession, three-million-unit levels.
Through August, the Ford F-Series continues to be the segment leader with almost 500,000 units sold, but the Chevy Silverado (328,269), Ram 1500 (234,642), GMC Sierra (122,232) and Toyota Tacoma (110,293) are all seeing at least 20-percent sales increases, helping to account for around 1.44 million truck sales so far this year - not including possible outliers like the Suzuki Equator and Chevy Avalanche.
This year alone, General Motors has completely redesigned its fullsize trucks, Ram and Toyota have significantly updated their offerings, the next-gen Ford F-150 will be out next year and Nissan is promising an all-new Titan around the same time with an eventual Cummins diesel under the hood. It would seem, then, that truck sales are poised to continue their upward trend.