2014 Nissan Pathfinder S on 2040-cars

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2014 Nissan Versa Note pushes the little hatchback forward

Alright, truth time: The Nissan Versa isn't exactly our favorite car in the subcompact class. It's certainly competent, reliable transportation, but it's hardly an emotional purchase choice. Perhaps this new version of the Versa, then, can change our minds a bit. Meet the Versa Note - the cuter, five-door version of the li'l sedan, making its debut here at the 2013 Detroit Auto Show.
Aesthetically, the Versa Note is a pretty pleasant-looking thing; we've seen it before in JDM-spec. It's a decidedly aerodynamic thing, too, with a drag coefficient of just 0.29. And because of that - as well as an efficient little powertrain - the Note will achieve up to 40 miles per gallon on the highway.
Under the hood is Nissan's 1.6-liter inline four-cylinder engine churning out a furious 109 horsepower and 107 pound-feet of torque. Like, well, every other Nissan car, the Versa is equipped with a continuously variable transmission and will drive the front wheels exclusively. Base S models can be had with a five-speed manual transmission, but the moment you step up to a higher trim level, the do-it-yourself shifter goes away.

Nissan, Kia spending big to promote EVs, Chevy stays conservative on Volt

With 22 months of record Leaf sales under its zero-emission belt, Nissan has started two big ad campaigns for the battery-powered Leaf. On TV, there's the Kick Gas campaign (it's a popular name) and on social media, Nissan is promoting the EV as the "world's cleanest car" (it's a paint thing). We don't know how much the paint prank is costing, but we do have some estimated numbers for the TV ads. Nissan has spent over $30 million on TV advertising for the Leaf in 2014. According to iSpot, which tracks these sorts of things, Nissan spent over $30 million promoting the Leaf on TV in 2014. "Through November of this year," iSpot CEO Sean Muller wrote to AutoblogGreen, "Nissan spent more then $400 million in TV advertising for its traditional fuel fleet, and $22 million for the rechargeable Leaf. It has since dedicated an additional $9 million on it its new Kick Gas campaign, which started airing November 3, shortly after news of the electronic sales slump broke." iSpot says that Kick Gas aired predominately on NBC, CBS and Fox. The result of those airings can be seen in the charts below, but the takeaway point is that viewers of college football, Gladiator and The Rachel Maddow Show were the most engaged by the ad. Nissan has said the ad is working and that it helped increase Leaf sales in November. How is Chevrolet promoting the Volt? Not nearly as aggressively as Nissan is with the Leaf. Muller said iSpot estimates that GM spent just $2 million over the past couple of years to sell the plug-in hybrid on TV, despite offering 62 different Volt ads online. Then there's new entry into the mix, the Kia Soul EV. iSpot figures Kia has spent about $15 million on TV airings of that odd sexified hamster spot. That's a lot of money for a car that just went on sale here in October, let alone one that isn't available in most states. We've asked Chevy, Kia and Nissan for comment on the iSpot numbers but have not yet heard back. You can watch ads for all three vehicles below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Details on Nissan's Kick Gas:

Who knew a 1,200-hp GT-R could be so lovely?

The proliferation of 4K cameras and displays is bringing the world some utterly fantastic automotive videos. If you like seeing Jeff Zwart powering up the Pikes Peak course in high-def glory but wish for some hugely powered Nissan GT-Rs in place of the turbocharged Porsche, then this clip shouldn't be missed. Japanese magazine Motorhead brought together a 1,200-horsepower, HKS-tuned R35 GT1000 and an earlier R32 GT-R Group A racer to send them through a tight, mountain road. The clip uses an augmented reality aesthetic to place little pieces of info about the car, driver, and emotions over the scenes, while the coupes are blasting through the forest. The real highlight here is the cinematography and sound. Turn up your speakers to get an earful of the GT-R's gasoline-fueled heart. The cameras mounted on driver Nobuteru Taniguchi turn the world outside the car into an impressionistic blur of green as the trees smear together at such high speeds. The combination of sight and sound offers a fantastic sense of speed. The only, tiny problem with this clip is that the preamble before the coupes thunder off is just a bit too long. If you need an extra minute in your day, skip straight to 1:15 to get immediately to the action. Although, missing the beginning means not seeing an inky black GT-R driving through the Japanese night. According to Speedhunters, the video is meant to promote the theme for Motorhead's latest issue – Japan Tuned. The magazine apparently comes even more video of the two cars playing on the mountain.