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Nissan pulling Facebook ads over hate speech concerns

The system for advertising on Facebook allows companies to target specific demographics with ads that follow people based on their personal information, but as some companies have been finding out lately, this could lead to their ads showing up on questionable pages. According to Automotive News and The New York Times, Nissan has joined a growing list of companies that has pulled its advertising until the social media giant can guarantee that the ads won't appear on offensive pages.
This issue came about as a result of a group calling for Facebook to ban gender-based hate speech that went unchecked on some fan pages. Apparently, some of these offensive pages even showed images of women being abused. We won't post the names of the offensive pages, but you can find some of them listed on the NYT article, though it looks like most of the pages have since been removed. As for Nissan, AN says that the only ads it had at the time were for Nissan UK, and there is no telling how this issue will affect Facebook advertising in the future.

Nissan to make 85% of the vehicles it sells here in US

We could be in for a big push from Nissan in the manufacturing realm if Vice President of US Sales and Marketing Fred Diaz has anything to say about it. Speaking to the Automotive Press Association recently, Diaz (above) expressed a desire to build some 85 percent of the vehicles Nissan sells to Americans in the US, claiming it will happen "in the very near future." Nissan has already moved to increase exports of its US-built products, and in 2013, it built just over 76 percent of the models it sold in this market within our country's borders.
"Any issues of us taking advantage of the value of the yen, we want to dispel that," Diaz told reporters, pointing out the contentious issue of currency manipulation. There's also the obvious goal of positive PR - Americans like things made in America, and they like companies that invest in America. Diaz is quick to point out that Nissan had done just that: "While a lot of people retrenched [during the recession], instead we leaned into it and we continued investing and in fact made over $5 billion in investments, bringing a lot of production from Japan to the United States and to Mexico," Diaz said, pointing out that Nissan has helped create 8,000 jobs through its investments.
Nissan runs three factories in the US, two in Tennessee and one in Mississippi. Between the three, production is up 22 percent, while the overall exports from the facilities have increased by 100,000 units, Diaz told reporters.

Mercedes pickup could have Nissan DNA

Daimler and the Renault-Nissan Alliance are already close partners. Now it seems that the upcoming Mercedes-Benz midsize pickup might have a little Nissan DNA in it, too. Or maybe not, depending on how you interpret comments by Renault-Nissan CEO Carlos Ghosn. "I don't want anybody to think that because they announced a pickup truck, they have to make it with us. Not at all," Ghosn said at the New York Auto Show, according to Automotive News. "They are completely free to do it by themselves, to do it with somebody else, etc., and also, or to do it with us." The Mercedes Vans division is responsible for the truck's development, and the pickup is aimed at the popular global midsize segment against vehicles like the Ford Ranger and Toyota Hilux. There's no mention of any plans for the model in North America. Instead, Mercedes wants to focus on Latin America, South Africa, Australia and Europe for a launch slated before 2020. Ghosn was quite clear there was no decision either way as of yet. "Is this something that can eventually be on the table? I told you, everything is on the table between us," he said, according to Automotive News. If the two companies do decide to collaborate on a midsize truck, the timing would seem perfect. Nissan completed development of its NP300 Navara in 2014, and the automaker has been at work at least evaluating powertrains for the next Frontier possibly for 2019. Related Video: