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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.

FCA-Renault merger faces tall odds delivering on cost-cutting promises

FRANKFURT/DETROIT — Fiat Chrysler Automobiles and Renault promise huge savings from a mega-merger, but such combinations face tall odds because of the industry's long product cycles and problems translating deal blueprints into real world success, industry veterans told Reuters. BMW's 1994 purchase of Rover, and Daimler's 1998 merger with Chrysler both made sense on paper. The companies promised to hike profits by combining vehicle platforms and engine families. Both combinations proved unworkable in reality, and were unwound. Renault and Nissan, which have been in an alliance since 1999 designed to share vehicle components, have only managed to use common vehicle platforms in 35% of Nissan's products despite an original target of 70%, according to Morgan Stanley. FCA and Renault have raised the stakes for themselves by ruling out plant closures. That increases the pressure to achieve more than $5 billion in promised annual savings from pooling procurement and research investments. The two companies have yet to fill in many of the blanks in the merger plan put forward by Fiat Chrysler. Renault's board is expected to act soon to accept the proposal, but that would lead only to a memorandum of understanding to pursue detailed operational and financial plans. A final deal and the legal combination of the two companies could take months to complete if all goes well. Pressure to cut automotive pollution is driving the latest round of consolidation. Automakers are looking at multibillion-dollar bills to develop electric and hybrid cars and cleaner internal combustion engines. Fiat Chrysler and Renault are betting they can design common electric vehicle systems, then sell more of them through their respective brands and dealer networks, cutting the cost per car. Developing all-new electric vehicles can bring more opportunities to share costs from the outset, industry experts said. "With the emergence of connected, autonomous, electric and shared vehicles, carmakers face immediate investments, so new opportunities for sharing costs have emerged," said Elmar Kades, managing director at Alix Partners. However, most electric vehicles lose money. This is a challenge for city car brands in Europe in particular. Both Renault and Fiat rely heavily on this segment for sales.

Full 2015 Chevy City Express details revealed

If you're thinking, "hey, that looks familiar..." you aren't alone. We've already seen photos of the 2015 Chevrolet City Express van. And before that, we've already learned everything there is to know about the Nissan NV200 upon which its quite obviously based. Now, though, the City Express is holding its official coming out party at the Chicago Auto Show, and we finally have the official details about what'll hopefully make this van attractive to work-minded buyers.
To no one's surprise, the City Express doesn't offer any mechanical differentiation from its Nissan equivalent. Power comes from a 2.0-liter inline four-cylinder engine rated at 131 horsepower and 139 pound-feet of torque, mated exclusively to a continuously variable transmission. Of course, the purpose of the City Express is less about what's under its hood and more about what it can haul in its capacious cargo area. Chevrolet says the front passenger seat can fold flat to create a work space or accommodate longer objects in the cargo bay, there's a center console designed specifically for maximum storage capability and both sides of the van have sliding doors. In addition, there are a plethora of integrated cargo mounts, floor-mounted D-rings and roof rack mounts throughout the vehicle.
Visually, Nissan's NV200 has never exactly been a handsome thing to begin with, and this City Express doesn't really tweak it for the better - to our eyes, it might even be less attractive. Even the design of the 15-inch wheel covers have been left alone, though the Chevy shown here appears to wear chrome-finished units.