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Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.

Nissan-Renault and game developer plan driverless ride-hailing

TOKYO - The Nissan and Renault alliance plans to launch driverless ride-hailing and ride-sharing services in coming years, as the automakers look beyond making and selling cars to survive an industry being quickly transformed by new services. Automakers are leveraging expertise in automated driving functions for mass-market cars to develop mobility services, as they compete with tech firms such as Alphabet Inc and Uber in the fast-growing "pay-per-ride" market which threatens to hit demand for car ownership. Ogi Redzic, head of Nissan-Renault's Connected Vehicles and Mobility Services division, said the alliance would begin self-driving services based on its electric cars "certainly within 10 years," though not likely before 2020. "We think that the big opportunity for us is in automation, electric vehicles and ride-sharing and hailing together," Redzic said in an interview on Thursday. Nissan and Renault join a small group of automakers aiming to enter the ride-hailing market, which Goldman Sachs last month estimated would grow eightfold by 2030 to be five times the size of the taxi market. Redzic said the Japanese and French partners were testing self-driving vehicles, and that any service would run on pre-mapped courses with predetermined pick-up and drop-off points. The two automakers are developing the system with Japanese game software maker DeNA Co Ltd and French public transport operator Transdev SA. German rival BMW AG is also testing autonomous vehicles for use in ride-hailing services, while Uber has been developing self-driving technology. U.S. tech firm nuTonomy Inc and ride services company Lyft Inc, which counts General Motors Co as a major shareholder, this month announced they would begin piloting an autonomous vehicle ride-hailing service in Boston. Redzic said to market a self-driving service, regulations need to change to allow driverless cars on roads. At the moment, most global jurisdictions do not expressly authorise vehicles to operate on regular roads without a driver. "It doesn't just depend on us," he said. "To become fully driverless you need laws to change." Reporting by Naomi TajitsuRelated Video:

Nissan backing off IDx, BladeGlider and Infiniti Eau Rouge amid focus shift

Nissan and Infiniti are officially under the microscope after their presentations at the 2015 Detroit Auto Show focused on the new Titan pickup and Q60 Concept, but lacked any and all mention of allegedly production-bound examples of the Q50 Eau Rouge, IDx and BladeGlider EV concepts. Automotive News reports that the lack of info on the three concept cars, which had previously heralded a more performance-minded Nissan/Infiniti, has signaled a shift in priorities at the Japanese company. Instead of driver-oriented models, emphasis is seemingly being focused more on volume offerings. Nissan was subject to a pair of high-level executive departures last year, with both Andy Palmer and Johan de Nysschen departing for Aston Martin and Cadillac, respectively. Both execs were strong proponents of more driver-oriented offerings, with Palmer championing the compact, rear-drive IDx coupe and de Nysschen backing the high-performance Q50 Eau Rouge. While Palmer has been mum on his former employer's alleged move away from performance, de Nysschen made headlines last month after calling out a Nissan vice president in a Facebook post saying he "heard a rumor that Noboru Tateishi is going to cop-out and shelve the Eau Rouge project now that I'm not there to pressure him," while adding that the VP has "more enthusiasm for 'driver's aid's,' apparently, than 'driver's cars.'" AN reached out to Infiniti, with North American VP Michael Bartsch telling the publication that no decision had been reached about the Eau Rouge and that the company was more focused on rebuilding its core portfolio. Featured Gallery Nissan IDx Nismo View 34 Photos Related Gallery Infiniti Q50 Eau Rouge Concept View 24 Photos Related Gallery Nissan BladeGlider Concept View 22 Photos News Source: Automotive News - sub. req.Image Credit: Nissan, Infiniti Rumormill Infiniti Nissan Coupe Luxury Performance Sedan infiniti q50 infiniti q50 eau rouge nissan bladeglider concept