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Japanese automakers welcome North American trade deal, fear what's next

TOKYO — Toyota, Nissan and Mazda welcomed on Tuesday the revised North America trade deal that left Japanese automakers unscathed, but they may face a bumpy ride when Washington and Tokyo hold new talks on over $40 billion of annual U.S. auto imports from Japan. The United States and Canada reached an agreement on Sunday to update the 1994 North American Free Trade Agreement after Washington had forged a separate trade deal with Mexico in August. The updated deal effectively maintains the auto industry's current footprint in North America, and spares Canada and Mexico from the prospect of U.S. national security tariffs on their vehicles. Mazda, which ships cars to the United States from Mexico and Japan, called the deal a "big step forward". Nissan, which makes the cars it sells in the United States locally as well as in Mexico, Japan and other countries, said it was "encouraged" by the agreement. Toyota, Japan's biggest automaker, said it was "pleased" that a basic deal was reached. Other automakers were not immediately available for comment. While the deal has removed the risk that the disintegration of the pact would have posed to automakers, bigger risks loom large for Japanese firms as a chunk of the roughly 7 million cars they sold in the U.S. last year were shipped from Japan, and a trade deal between Washington and Tokyo has yet to be agreed. The United States and Japan last week agreed to begin fresh trade talks, with U.S. President Donald Trump seeking to address Japan's $69 billion trade surplus, of which nearly two-thirds comes from auto exports. Washington is also investigating the possibility of slapping 25 percent tariffs on auto imports on national security grounds, although it has agreed with Japan to put any new tariffs on hold during the talks. Analysts say the United States may take a tougher stance on auto imports from Japan than from its neighbors. "If Japan requests an exemption from the 25 percent tariffs under consideration, Washington could propose a more strict cap on imports than it agreed to with Mexico and Canada," said Koji Endo, senior analyst at SBI Securities. "That would be a risk." This could be a big blow to Japan, as the United States is a key source of revenue for Japanese automakers including Toyota, Nissan and Honda. The U.S. market accounts for a quarter or more of their annual global vehicle sales, and of their total U.S.

Nissan starts building e-NV200 in Spain [w/video]

It doesn't look all that much like a Nissan Leaf, but the new e-NV200 that started production in Barcelona, Spain today shares its powertrain and lithium-ion battery with the world's most popular electric vehicle. The production version of the electric cargo van was unveiled late last year and today's manufacturing start is right on time with the company's previously announced timeline. The first exports will take place in June. The e-NV200 is Nissan's second all-electric vehicle, and the company says that powertrain line-up is "expanding." The vehicle itself will be available in a number of configurations in Europe: a light commercial van, a passenger vehicle and and electric taxi. Nissan has said in the past it is working on installing a fast-charging network of CHAdeMO stations in Barcelona, where the e-NV200 will be used as a cab. The e-NV200 will also be used as an electric taxi in Amsterdam. The zero-tailpipe-emission van is also being tested in Washington, DC with FedEx, but there is no confirmation that it will ever be commercially available in the US. There are a few more details, and a video, on the e-NV200 production start below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NISSAN'S SECOND 100% ELECTRIC VEHICLE, THE e-NV200, STARTS GLOBAL PRODUCTION IN BARCELONA 05/05/14 Nissan e-NV200 is the second model in Nissan's expanding range of electric vehicles Barcelona plant starts production of Nissan's first electric van as part of ˆ431 million investment New electric van provides a zero-emission solution for urban cargo delivery and taxi companies Barcelona is the only Nissan plant to produce the e-NV200, which will be exported globally e-NV200 shares drivetrain technology with the world's best-selling electric vehicle - the Nissan LEAF BARCELONA – Nissan has started the production of its second all-electric vehicle, the e-NV200, which will soon be available in Europe as both a passenger vehicle and light commercial van. The ceremony was attended by Spanish Ministry of Industry, Jose Manuel Soria, Catalan President, Artur Mas; and the Mayor of Barcelona, Xavier Trias, who were welcomed by Nissan's Chief Planning Officer, Andy Palmer. The Nissan plant in Barcelona will be the global production site for this ground breaking zero-emission vehicle, which will be available as a light commercial van, passenger vehicle and electric taxi in the European market.

Ghosn's legacy: one of the auto industry's most effective execs

"Bob Lutz ... estimated that carrying out the Nissan operation would be the equivalent, for Renault, of putting $5 billion in a container ship and sinking it in the middle of the ocean." So wrote Carlos Ghosn in "SHIFT: Inside Nissan's Historic Revival," which was published in the U.S. in late 2004. Two points about that observation: It is in keeping with Lutz's "Often wrong but never in doubt." It shows that Ghosn is a remarkable executive, given that he was able to take Nissan from the edge of financial oblivion to one of the foremost automotive companies (although with alliance partners Renault and, more recently, Mitsubishi). In 1999, Ghosn created what was named the "Nissan Revival Plan." It could have just as well been called the "Nissan Resuscitation Plan." Things were that bad. Now Ghosn is in the midst of legal trouble, accused of financial improprieties of some sort. There is no indication that this is at anything near the scale of what happened at Volkswagen Group. There's malfeasance. And then there's malfeasance. It is likely that this is going to be the end of Ghosn's career, but at age 64, and as a man who has spent nearly the past quarter-century essentially on airplanes, it is probably a good time to leave the stage. What his next act will be — to court or even prison — is an open question. But arguably, Ghosn's performance in the transformation of Nissan and Renault, which also needed some strong medicine to keep it from collapse in the early '00s (although one suspects that the French government would have done its damnedest to keep it propped up), makes him one of the all-time most-notable executives in the auto industry. Ghosn closed plants in both France and Japan and he worked to dismantle the Nissan keiretsu network of interlocked companies, things that were absolutely unthinkable. He established plans with stretch goals in their titles, like the "20 Billion Franc Cost-Reduction Plan," and worked with his people to achieve them, despite the pushback that seemed to come along with the announcement of the plan. As in, as he recalled in SHIFT, "Some people said, 'He's off the deep end. He's raving mad. Doesn't he know that at Renault you set the most conservative goals possible so you can be certain to reach them?' My answer to that sort of thinking was 'You're going to get what you ask for. If you set the bar too low, you'll be a low-level performance.