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Infiniti rolls out new badge, brand experience — even a brand scent

Infiniti kicked off a brand refresh Thursday, showing off a new logo (and corresponding changes to its physical emblems), dealership aesthetic and what brand representatives described as elements of its "multisensory experience." Do you know what Infiniti is supposed to smell like? Well, you're about to learn.  The alterations to the logo are subtle from dead on, but as you can see from our featured image above, its physical form is far more intricate and three-dimensional. This is the fourth generation of Infiniti's signature since the brand was launched in 1989. Yep — Nissan's upscale division is 35 years old this year. Can you believe that? The most significant visual difference is the alterations to the "road" in the center of the logo. Infiniti says this was done to emphasize the notion that the road is endless — infinite, if you will. The clipped point represents the horizon. The physical badges will be illuminated, "boldly" announcing the car's arrival.  "Our aim was to subtly evolve the INFINITI logo in support of the bright new chapter that lays ahead," said Alfonso Albaisa, Infiniti SVP of global design. "Adding greater emphasis to the point where the infinite road intersects with the horizon, we are showcasing our steadfast commitment to always look forward to the future and to new horizons." The new badge will also be accompanied by a new signature scent and signature sound. The former is a blend of Japanese cypress, cedar and yuzu. The sound "creates a sense of anticipation by marrying powerful musical elements with more serene sounds to deliver a harmonious balance" and will be employed in marketing materials, advertising, dealership experiences and other consumer-facing assets.  A new architectural and interior design direction accompanies the update. The aesthetics are based on the Japanese concept of Ma — "a philosophy that considers the space between things," Infiniti said. The result looks modern, sophisticated and convincingly upscale, reminding us of a cross between a Volvo and Mercedes-Benz showroom. Not a terrible place to be.  Infiniti's new look rolls out today across its digital spaces.

'I'm glad he did it': Carole Ghosn slams Japanese justice system

BEIRUT — Carlos and Carole Ghosn, the former first couple of carmaker Nissan, are united again in Beirut. They hold hands in the street and whisper together in a mix of Arabic and French. They kiss. But the pair's most visceral display of unity comes when they talk about Carlos Ghosn's former home. "I'm done with Japan," said Carole Ghosn in an interview with her husband in a private house in Beirut. Two weeks ago, Carlos Ghosn made a dramatic escape from house arrest in Japan, where he was awaiting trial on charges of under-reporting earnings, breach of trust and misappropriation of company funds. He denies all charges. Shortly after Ghosn appeared in Beirut, Japanese authorities issued an arrest warrant for Carole on suspicion of alleged perjury related to the misappropriation charge against her husband. "What they're accusing me of is a bit of a joke," said the 54-year-old Lebanese-American national, who spent many years as a fashion designer in New York and whose children live in the U.S. city.  "I testified for hours and they told me you are free to go, and now, nine months later ... this comes up. They are vindictive. This has nothing to do with the law."   Related: Yamaha warns to stay out of large musical instrument cases after Ghosn escape Ghosn says French ambassador told him: 'Nissan is turning against you'   Carlos Ghosn was even more adamant. "I spent 18 years in Japan; I never suspected this brutality, this lack of fairness, this lack of empathy." Tokyo prosecutors have said his allegations of a conspiracy are false and that he has failed to justify his acts. The plan to flee to his childhood home of Lebanon developed quickly with a small group of people, a "reasonable price" and utter secrecy, he said. "The first rule if you want to do something like is that no member of your family should be aware because they become very anxious," he added. Asked whether she would have dissuaded him from escaping, Carole Ghosn blurted: "Yes!" But then she paused, looked at her husband and added: "No. I mean, actually, let me rephrase. If you told me this at the beginning, I would have said, 'No, of course not. You're going to fight this and prove your innocence.' ... But then, with time, we saw how the prosecutors were behaving ... I said 'Oh my God, my husband is never going to get a fair trial,' and I was desperate." "I'm happy he did it," she said. Japan's justice minister has said Ghosn's escape from his trial could constitute a crime.

Nissan Truck-a-Palooza | Autoblog Podcast #483

Episode #483 of the Autoblog Podcast is here. This week, Dan Roth, Alex Kierstein, and Michael Austin talk about the jam-packed Autoblog Garage, Alex Kierstein's time with several new Nissan trucks including the 2017 Armada, and we wrap it up trying to spend your money. Check it out! Check out the rundown with times for topics, and thanks for listening! Autoblog Podcast #483 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics 2017 Nissan Armada In The Autoblog Garage 2016 Audi R8 V10 Plus 2016 Jaguar XJR 2016 Jaguar XE Diesel 2016 Jaguar F-Pace 2016 Chevrolet Cruze Premier 2016 Kia Sedona SXL 2017 Mitsubishi Mirage GT Hosts: Dan Roth, Michael Austin, Alex Kierstein Rundown Intro & Garage - 00:00 Nissan Trucks - 19:39 Q&A - 29:38 Total Duration: 40:19 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes Podcasts Audi Jaguar Mitsubishi Nissan