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Auto blog
Nissan pulling Facebook ads over hate speech concerns
Fri, 31 May 2013The system for advertising on Facebook allows companies to target specific demographics with ads that follow people based on their personal information, but as some companies have been finding out lately, this could lead to their ads showing up on questionable pages. According to Automotive News and The New York Times, Nissan has joined a growing list of companies that has pulled its advertising until the social media giant can guarantee that the ads won't appear on offensive pages.
This issue came about as a result of a group calling for Facebook to ban gender-based hate speech that went unchecked on some fan pages. Apparently, some of these offensive pages even showed images of women being abused. We won't post the names of the offensive pages, but you can find some of them listed on the NYT article, though it looks like most of the pages have since been removed. As for Nissan, AN says that the only ads it had at the time were for Nissan UK, and there is no telling how this issue will affect Facebook advertising in the future.
Nissan Sentra crash rating improves, now Top Safety Pick [w/video]
Thu, Mar 5 2015After a poor showing in the hands of the Insurance Institute of Highway Safety back in 2013, Nissan is back for another round of crash testing with its 2015 Sentra, and it's walking away with a Top Safety Pick. The compact sedan's small overlap front crash test rating improved from "poor" to "good", owing to internal improvements to the A-pillar, door sill and front structure, IIHS said in a statement. The dummy, in this most recent test, was at a low risk of injuries because of the structural changes. Take a look at video of the Sentra's small overlap crash test, available up top, and the official press release down below. 2015 Nissan Sentra earns TOP SAFETY PICK award ARLINGTON, Va. - The 2015 Nissan Sentra has improved from a poor to good rating in the Insurance Institute for Highway Safety's small overlap front crash test, qualifying for the TOP SAFETY PICK award. The small car's front structure, A-pillar and door sill were modified to reduce intrusion in small overlap crashes. In addition, the side curtain airbag was lengthened to protect the driver's head. In the latest test, the driver space was maintained well, with maximum intrusion of less than 5 inches at the lower door hinge pillar. The dummy's movement was well-controlled. The head hit the front airbag and stayed there until rebound, while the side curtain airbag had enough forward coverage to protect the head from contact with side structure and outside objects. Measures taken from the dummy indicate a low risk of injuries in a crash of this severity. In contrast, the 2013-14 Sentra didn't hold up as well in the test. Intrusion measured as much as 13 inches at the lower hinge pillar. The dummy's head slid off the left side of the frontal airbag, and the side curtain airbag didn't offer adequate coverage. Measures from the dummy indicated that injuries to the left leg would be possible in a crash of this severity. Introduced in 2012, the small overlap test replicates what happens when the front corner of a vehicle collides with another vehicle or an object such as a tree or a utility pole. The Sentra's good ratings in the moderate overlap front, side, roof strength and head restraint tests carry over to the 2015 model year. To qualify for the 2015 TOP SAFETY PICK award, a vehicle must have good ratings in those four tests and a good or acceptable rating in the small overlap test. Related Video:
Weekly Recap: Ferrari, Ford and Porsche power up for Geneva
Sat, Feb 7 2015Monday was Groundhog Day. Tuesday, apparently, was Sports Car Day. The Ferrari 488 GTB, the Ford Focus RS and the Porsche Cayman GT4 all debuted within hours of each other ahead of their rollouts at the Geneva Motor Show. Three sporty machines, three vastly different approaches – and a lot of implications for enthusiasts. That's a day worth repeating. It also illustrates the opportunities automakers see in the performance market, which is expected to grow in the coming years. Ford estimates the segment has expanded 14 percent in Europe and surged 70 percent in North America since 2009. The Detroit Auto Show was evidence of this, and performance cars of every stripe debuted, including the Acura NSX, Ford GT, Alfa Romeo 4C Spider and several others. This isn't a fad. Performance cars aren't going away. The question is why? Stricter CAFE standards are looming in the United States, as are tighter emissions regulations in Europe. And no one expects gas prices to remain low in America. None of this matters for sports cars, and automakers are increasingly using them to elevate their images. That's why Dodge rolled out two 707-horsepower Hellcats last year. It's why Ford has decided to resurrect the GT for road and track. It's why in the depths of bankruptcy, General Motors continued work on the Chevrolet Corvette Stingray, not to mention the Z06. "Great brands are made one car at a time," Ford of Europe president Jim Farley said at the reveal of the Focus RS. Still, companies make those cars for different reasons. View 5 Photos Mainstream brands like Ford and Dodge want to build cars that get people talking, excite their bases and drive more potential customers into the showroom. They probably don't buy a Focus RS or a Hellcat, but suddenly the regular Focus hatch looks a bit hotter, and that V6 Charger seems to be just a touch more muscular. The halo of performance is alive and well in the eyes of automakers and their customers. "It's one of the most effective catalysts for ingenuity and innovation," said Joe Bakaj, vice president of product development for Ford of Europe. That also leads to a trickle-down effect. Some of the technologies inevitably make their way to other products. It's hard to think the new all-wheel-drive system in the Focus RS that distributes torque front to rear and side to side won't be used in other vehicles. It's different for Ferrari and Porsche.
