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Why this could be the perfect time for Apple to make a car play

While the automotive and technology worlds have been pouring billions into autonomous vehicles (AVs) and preparing to bring them to market soon as shared robo-taxis, Apple has mostly sat on the sidelines. Of course, Apple is the last company to ever make its intentions known, and the super-secret tech cult giant hasn't been totally out of the AV game based on the clues that have slipped out of its Cupertino, Calif., citadel over the past few years. Related: Apple self-driving cars are real — one was just in an accident News first broke in 2015 that it had assembled an automotive development team, in part by poaching high-profile talent from car companies, to work on a top-secret self-driving vehicle project code-named Titan. (Thank you very much, Nissan.) Apple also subsequently broke cover by making inquiries into using a Northern California AV testing facility and receiving a permit to test AVs on public roads in California. But then as the AV race started to heat up in the last few years, Apple reportedly began scaling back its car activities by downsizing team Titan. More recently, Apple's car project has shown signs of life with the hiring a high-level engineer away from Waymo and luring one Tesla's top engineers and a former employee back to Apple. It also inked a deal with Volkswagen to provide a technology platform and software to convert the automaker's new T6 Transporter vans into autonomous shuttles for employees at tech company's new campus. That is a far cry from giving rides to Wal-Mart shoppers, like Waymo is doing as part of its AV testing in Phoenix. But this could be the perfect time for Apple to enter the AV market now that ride-sharing is reaching critical mass and automakers and others are planning to deploy fleets of robo-taxis. Apple could easily establish a niche as a high-end ride-sharing service – and charge a premium – given its cult-like brand loyalty and design savvy. The growth of car subscription models could also play in Apple's favor since is already has many people hooked on paying for phones in monthly installments – and eager to upgrade when a new and better model becomes available. To achieve this, some believe Apple will fulfill co-founder and CEO Steve Job's dream of building a car. And as the world's first and only $1 trillion company it's sitting on a mountain of cash that certainly gives it the means. But other tech darlings like Tesla and Google have discovered how difficult it can be to build cars at scale.

PSA shares rise following FCA's breakup with Renault

Shares in Groupe PSA, parent company of automakers Peugeot, Citroen and the DS brand, rose on Thursday as analysts considered the possibility that Fiat Chrysler could turn back to PSA after withdrawing its $35 billion merger offer for Renault. "Both parties have acknowledged the need for scale or [mergers and acquisitions] and may pursue other opportunities. If Nissan was an obstacle (to an FCA-Renault deal) PSA-FCA discussions could resume," wrote brokerage Jefferies. Back in March at the Geneva Motor Show, rumors started swirling that PSA was interested in a potential merger with FCA. Mike Manley, who took over at the helm of Fiat Chrysler following the death of Sergio Marchionne, had indicated a willingness to look into potential partnership options. Of course, that was all before FCA proposed a merger with Renault — with that deal now off the table, attention naturally turns back to PSA, which is also based in France. "We expect both shares to react negatively but see FCA having wider strategic options and Renault shares more downside risk near-term," said Jefferies. According to Reuters, PSA shares were up 1.5% at the time this was published, making it the top-performing stock on France's benchmark CAC-40 Index. Renault saw its shares slump 7%. Shares for FCA fell 3% in early trading on the Milan Stock Exchange. Considering that FCA said in its statement confirming the withdraw of its merger offer with Renault that "political conditions in France do not currently exist for such a combination to proceed successfully," we have to wonder how keen the company is to begin negotiations with another French automaker like PSA. Those thoughts were similarly voiced by Bernstein Research analyst Max Warburton, who said (via Forbes), "Expect PSA to rise on unrealistic hopes it may be FCA's next date." Earnings/Financials Chrysler Fiat Mitsubishi Nissan Citroen Peugeot Renault FCA renault-nissan

Nissan e-NV200 electric taxi comes to Amsterdam

Amsterdam's Taxi Electric liked its two-plus years with an all-Nissan Leaf electric vehicle fleet so much that it just got bigger, or at least with its vehicle choice. The company, which says it's the first private-taxi outfit to boast an all-electric fleet, is going to start adding Nissan e-NV200 electric compact vans to its stable of vehicles. The company started out with its Leaf fleet in late 2011 and has since put about a million miles on the 25 EVs. Nissan said in January that the new electric van will start being tested by FedEx here in the state and it has already been put through the wringer by FedEx in Singapore, Japan and Germany. Last September, Nissan said it was in the "final development phase" of the electric compact van and would start selling it to the public this year, though it wasn't real specific with details. That month, it was also announced that the vehicle, which uses the same drivetrain as the Leaf, would go into taxi service in Barcelona sometime this year. Nissan representatives didn't immediately respond to a request for more details on when the model would start public sales, how much it would cost and what it's single charge range is. Until we hear back, you can check out the official press release below. This summer Taxi Electric becomes the first taxi company in Amsterdam to adopt the zero-emission Nissan e-NV200 Taxi Electric first 100% Nissan LEAF fleet since November 2011 Pioneering Amsterdam-based company have covered 1.5 million km demonstrating Nissan EVs' quality and reliability AMSTERDAM, Netherlands – Taxi Electric will be the first private taxi company to add the new 100-percent electric Nissan e-NV200 taxi to its green-energy zero-emission fleet. The combination of Nissan's innovative zero-emission technology, in the form of the 100-percent electric Nissan LEAF, and Taxi Electric's ground-breaking city transportation model have been a recipe for success since the start of operation in 2011. Now the two companies have teamed up again to build on this success and take the next step forward by introducing the game-changing all-electric Nissan e-NV200 taxi this summer. Amsterdam-based Taxi Electric operates a fleet of 25 Nissan LEAF vehicles. It was the first private taxi service to switch to a fleet of 100% electric taxis in 2011. The Dutch company's fleet of Nissan LEAFs has now amassed a trouble-free 1.5 million km in taxi operations – proof of the electric vehicle's high quality and reliability.